The following blog post is part of the Bennis Blogger Battle. Support Britany by “Liking” this post, leaving a comment and sharing it on your social media! The blog with the most hits, wins.
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First impressions are important, but another person’s view of us is ‘outside our control’. So what can we control? The most important thing in our control is our personal commitment to ‘leading ourselves’. If we can’t lead ourselves we can’t lead others. The first step is recognizing that ‘Everything We Do In Life Counts’. This is a constant process and includes everything we do both public and private.
Every choice we make must have a purpose. There are no insignificant choices in life. The small things always matter. What are some other things that COUNT?
- Self-discipline in every area of our life
- Developing Personal Character
- Personal Development
- Commitment to Excellence
- How we invest our energies and time
- How we treat others
If we take this approach in life our ‘first impressions’ will be driven by a set of core beliefs that stand on their own. It is said that we become the 5 people we spend the most time around. Look at your 5 closest friends (their character, habits, attitudes, etc) and you will see yourself. If we are committed to developing the character qualities of a leader, we will draw to ourselves people who are just like we are. The ‘lasting impressions’ of those closest to us are the ones that really count. First impressions will take care of themselves.
What is a First Impression?
We know what first impressions are but we DON’T know how much they can help or harm you and the relationships you try to build. A first impression is formed between the first 10 seconds and 5 minutes you are in someone’s presence. PROBLEM: They are private and we have no idea what other people are thinking about us.
First Impressions:
- Can improving or degrading
- Are private
- Can be informed and influenced by personal values and biases; therefore preempting the impression to a particular state (before the meeting even occurs)
- Are formed based on our actions and reactions, language, tone, appearance, even environments (i.e. what or whom we surround ourselves with)
We may not know or want to believe it (Wizard’s First Rule), but people are watching us… Yes, WATCHING… Scary, right? But true.
Can I Control the First Impression Formed?
Yes, and no. We can control it by preparing for that first meeting. If we do, the first impression will be more stable and likely more positive. However, Geoffrey James cites that there isn’t a logical thought process which individuals experience. Truth is, it’s a reaction both immediate and unconscious. Many sources detail how to form a positive first impression, but they want you to ACT LIKE SOMETHING YOU AREN’T!
David Wygant discusses that your self-confidence is the most important part of your first impression. Low confidence makes it hard for anyone else to believe in you. The best way to market your personal brand is BUZZ marketing. Let people talk about you. LeadershipFreak says that other people will talk about you if you let them. Let other people’s words give you confidence and pride in who you are.
First impressions determine how each interaction proceeds from that point forward. The first impression made on anyone is foundational.
Take Initiative. Research:
- The person
- The company
- Purpose for meeting
- That person’s values
- Their superiors (subordinates)
- Try to find a contact within the company or close to them in the hierarchy
Mark Oakes encourages us to monitor and protect what we can control about our first impressions. You CAN control what you do and say that people will see and interpret; not their thoughts. Be cognizant of those things; use them to your advantage.
How do I Control My First Impressions?
- Stay Positive
- Be yourself
- Be confident
- Let others market your brand
- Pay attention to your actions and words; they can help or hurt you
- Be unforgettable; not memorable
- Ask relevant, interesting questions
- Do preliminary research
- Ask for information to look into and follow-up on
“Wizard’s First Rule: People will believe anything you tell them because A) they are afraid it is true or B) they want it to be true.” -Zeddicus Zul Zorander, Wizard’s First Rule by Terry Goodkind
Credits:
Edberg, Hendrik. How to Make A Great First Impression. Retrieved from: http://www.positivityblog.com/index.php/2007/03/16/how-to-make-a-great-first-impression/.
Goodkind, Terry. Wizard’s First Rule.
James, Geoffrey. 2011. How Important Are First Impressions? Retrieved from: http://www.cbsnews.com/8301-505183_162-28554948-10391735/how-important-are-first-impressions/.
Laskowski, Lenny. 1998. How to Create A Great First Impression. Retrieved from: http://www.ljlseminars.com/impress.htm.
Willis, Janine & Alexander Todorov. 2006. First Impressions: Making Up Your Mind After a 100-Ms Exposure To A Face. Retrieved from: http://pss.sagepub.com/content/17/7/592.short.
Wygant, David. 2010. How Important Are First Impressions? Retrieved from: http://www.davidwygant.com/blog/how-important-are-first-impressions/4398/.
Other Resources:
http://www.mindtools.com/CommSkll/FirstImpressions.htm
http://www.psychologytoday.com/articles/200405/the-first-impression
http://thinkexist.com/quotes/with/keyword/first_impressions/
Britany Wallace is a senior business student at Moravian College in Bethlehem and loves blogging in her free time. She expects to travel for volunteer and learning opportunities during the summer and look for permanent work afterward. She enjoys volunteer work, mostly construction and helping at animal shelters and in her free time she reads for knowledge and pleasure. Please support Britany by “Liking” this post, leaving a comment below and visiting her at kebperspectives.wordpress.com, lifelongstudentofbusiness.wordpress.com or bwallaceperspectives.blogspot.com. (Introduction by Mark O. Oakes, a wonderful contact of KEBPerspectives. Follow him on Twitter @MarkOOakes)
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Recently I used the term the “Chaos Bubble.” It happened during a conversation in which I was describing how some people whose time is in such high demand actually become immune to the whirlwind of chaos surrounding them. So to properly define this new concept, a Chaos Bubble occurs when the heavy demands of your work and hectic lifestyle create a protective layer to the outside world and insulate you from the chaos.
I’m of course basing this off of several people I have met who have the “luxury” of experiencing this Chaos Bubble phenomenon. These people are in such high demand that their email and voice mail are consistently filled to capacity. Not a single new message can be received. Their phone rings but almost always results in a missed call due to a dead phone battery or because they’re in and out of meetings all day. Their secretaries or personal assistants are the gatekeepers. If you need input or an approval, your best bet is to get the message to their #2 or risk it bouncing off this Chaos Bubble never to be seen, heard or so much as acknowledged.
To reach such a threshold where chaos becomes a protection and no longer a threat, first takes going through many uncomfortable, and at times unbearable, levels of chaos. It’s fairly comparable to being in the eye or a hurricane. Outside of this inner circle a fierce storm of mayhem is constantly brewing, but inside all you experience is an eerie silence and false sense of calm. To get inside this eye, you may spend years being whipped by the winds and swirled around to the point of not knowing which end is up, but once you make it to the inner circle, the chaos spins around you—not within you.
For the most part, chaos is an unwelcome and heavily avoided part of life. But when the dinging and ringing of emails, iPads, cell phones and calendar reminders reach a high enough volume, they have the ability to create a white noise that cancels out their sounds all together—leaving just you and your thoughts inside your own Chaos Bubble.
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My day begins with technology. The first sound I awake to in the morning is the ringing of my phone alarm which I immediately grab—but not just to shut it off. Instead, I proceed to check the weather and then my email all while still lying in bed. If I head for a run, I use the RunKeeper app on my phone to map my miles and track my pace along with my iPod to ensure there’s not a moment of silence or serenity from the time my feet hit the ground.
Before 8am I feel so connected to the world, but yet I haven’t had one single face-to-face interaction.
Let’s rewind this scenario and this time take away technology. I might wake up and have a cup of coffee with my boyfriend instead of checking my email. Without a phone or an iPod to keep me busy, I might choose to walk with a friend and catch up on each other’s life. Without the technological noise, I’m now available to engage a neighbor in a morning hello and actually get to know the special people who live right around me.
So what role does technology play in our lives? It’s certainly the Great Connector, but just like any other tool—it’s all about how you use it. I can use smart phones and social media to stay connected with people all over the world; for this reason, technology bridges the gap. But the moment I refuse to “disconnect” long enough to interact with the world right around me, technology instead begins to build a wall—a fortress, really.
At one point or another, we have all found ourselves in at least one of these scenarios: G-Chatting with a friend sitting two computers away. Sitting at a restaurant where everyone at the table is looking at their phone, texting. Thinking the person in the bathroom stall next to you is engaging you in conversation, when really they’re on their phone. Breaking up via phone call, email—maybe even by simply ending the relationship on Facebook. Asking someone for directions only to realize they have an iPod in and didn’t hear a word you said.
These are such trivial examples, but they’re signs that bigger problems are on the horizon. When did we become a society more comfortable Skyping with someone continents and oceans away, but too uncomfortable to talk to the person bagging our groceries?
Technology is one of the greatest tools we will ever possess, but it’s up to us to use it to build bridges not walls.
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Before I officially took off the training wheels and launched Bennis Public Relations, Inc nearly two months ago, I found my mind often fantasizing about the free and flexible time I might have as my own boss. I could make weekly trips to the farmer’s market, eat lunch on a park bench by the river and become a regular at the city library. I could use the free WiFi from a trendy café and sip lattes while I clicked away on my laptop or take an afternoon cat nap after watching the Price is Right. While some of these visions were both dramatic and unnecessary, I’m disappointed to admit that two months later, my “new boss” hasn’t allowed me much more free time to pursue life’s little slices of happiness to exist all around me.

Harrisburg's McCormick River Front Library
I can’t blame this on my boss, or maybe I can since I am my boss, but in either case I’ve decided to take the opportunity to close my laptop more often and step out into the bustling and beautiful world that exists whether I make time for it or not.
The week before my North Carolina vacation I realized I needed some new beach reading materials and so I stepped inside the Dauphin County Library for the first time since I moved to Harrisburg in December of 2009. While I’m now a proud owner of a shiny red library card, I can’t help but feel a pang of regret for not having done this sooner. The library isn’t big, it’s just one of several branches that the county manages, but it still evoked the same rush of excitement that I felt as a child eying up the rows and rows of colorful treasurers—all for my taking. And so I limited myself to just 5 books which I never read or heard of before but will know intimately, page by page, in just a few weeks.
Now that I’ve experienced the joys (and sorrows) of being a functioning, taxpaying, member of society, I feel that it is my civil duty to make use of all of the free resources this affords me. The County Library is just one. I’ve started a list of all of the other things this area has to offer that I’ve never made time to take advantage of before. So here’s the bucket-list-in-progress that I hope to get through before 2012:
- Buy my fresh produce from the Farm Show Complex’s Farmer’s Market
- Complete the ropes course at Ski Roundtop
- Visit a corn maze, pick pumpkins and drink apple cider
- Kayak the Susquehanna
- Visit the Renaissance Festival
- Ice Skate
- Go to a Haunted House Tour
- Read a book by the river
- And more to come…
If you have any suggestions for fun things to do in Central PA or even just in the autumn season—I’m interested!
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I’m taking a brief hiatus from blogging this week, but in the meantime enjoy some images of my last glimpse of summer before I inevitably springboard head-first into Autumn.
And I think after seeing these, you’ll understand my reasons for the blogging break….

The shoreline at Topsail Beach, NC

Patrick lives for beach vacations each year

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There are some things that can and will never be taught in the classroom. Maybe it’s because those topics are seen as too radical or have been flagged as a lawsuit risk, but truly these are the missing pieces of wisdom that leave many college grads as an incomplete puzzle with still much to figure out in the real world. In the spirit of Back-to-School, this will be a 5-part series exploring the top lessons I wish would have been included in my own college degree. It’s blunt and it’s honest, but it’s sure to be interesting.
Lesson five: Tardiness is Unacceptable

The Persistence of Memory by Salvador Dali, 1931
I see this saying everywhere, but it has really stayed with me—
“Opportunity doesn’t go away, it goes to someone else.”
Partially due to this very saying I’ve become a huge stickler for timeliness and I first and foremost apply these standards to myself. Through experiences, both good and bad, I know that not responding to an e-mail, or message of any form, within a reasonable time frame could lose me a potential business opportunity. Applied to
another situation—showing up late to an event not only displays lack of interest, but could cost me key networking opportunities. These facts of life are ones I had to learn on my own, outside the walls of a classroom. While I was in college, it seemed as though time was irrelevant and I don’t just mean by pulling all nighters or staying out ‘til the sun came up.
Far too often I had professors who accepted late papers without even challenging the student to provide a reason. These were the same professors that would let students saunter into class fifteen, twenty, sometimes even forty minutes late carrying lattes in their hand looking anything but rushed, disheveled or apologetic. They would walk right in front of the professor, mid-lecture, and disrupt the focus of the classroom and make us on-timers wonder why we even bothered setting our alarms if clearly there were no repercussions. So maybe this boils down to a matter of principle and respect—no matter what my underlying issue is with tardiness, I see it as worthy of deeper discussion.
I wish my college professors would have stressed the importance of timeliness, which of course goes hand-in-hand with time management. As students, we would have benefited from learning that boundaries exist and when someone who is in a position of power over us sets such a boundary, we are expected to comply. This would have taught us to be more respectful, responsible and better stewards of our time. Those college years are crucial ones. We are experimenting with both the freedoms and obligations that come with living on our own. While we may be seeking our independence, we still need reminders that we don’t make ALL of our own rules and opportunities are like college co-eds—if you don’t pay them quick enough attention, they’re on to the next person who will.
In case you missed a few “classes”, here’s some reading homework:
Lesson One: Group projects can be completed alone.
Lesson Two: It’s okay to NOT like everyone you work with.
Lesson Three: In the real world, you’re not expected to have every answer.
Lesson Four: It’s almost never about WHAT you know.
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There are some things that can and will never be taught in the classroom. Maybe it’s because those topics are seen as too radical or have been flagged as a lawsuit risk, but truly these are the missing pieces of wisdom that leave many college grads as an incomplete puzzle with still much to figure out in the real world. In the spirit of Back-to-School, this will be a 5-part series exploring the top lessons I wish would have been included in my own college degree. It’s blunt and it’s honest, but it’s sure to be interesting.
Lesson four: It’s almost never about WHAT you know
I wish my professors would have just been honest with us. How successful you are (basically) boils down to two things—who you know and how well you sell yourself. Especially for all the readers out there with a degree in Public Relations, Communications or the similar, you know what I’m talking about. Our communication skills, social competence and depth and breadth of our relationships are directly related to our success.
Throughout my years spent at Penn State, my classrooms were filled with hoards of Advertising and Public Relations students all training to be “master communicators.” Some students aced every test and could recite any answer a teacher asked of them, but they often blended into the background as soon as they put their hand down. The students who did make the biggest impression weren’t the ones breaking the curve, necessarily. They were the ones who could pull together an impromptu presentation with ease and confidence and could make a classroom of 500+ students laugh and feel as if they knew them personally.
This ties-in closely with Lesson three: In the real world, you’re not expected to have every answer. I’m not talking about the students too lazy to open a book or the ones aiming for a career as a professional “bull shitter.” I’m talking about the students who did more than write the concept on a note card and memorize it; instead, they absorbed the concept and immediately applied it to their communications strategy of selling themselves. I’m sure everyone has a few of these friends in their lives. They catch on quick, have an impeccable ability to read a situation and make lasting impressions that build their networks almost effortlessly.
So maybe this isn’t something that can be entirely taught in a classroom, but these are skills we all possess to some degree. I wish my professors would have worked to help us refine these skills through “social challenges” such as walking into a business and asking for an impromptu meeting with the owner/marketing director to pitch an idea or even attend a party where you enter as a complete stranger and leave with at least 3 acquaintances—these type of challenges would have tested our core social abilities and helped to build skills we would have used immediately in any career.
I knew people who, even as 20-something year old college students, were too timid or insecure to call a restaurant for their business hours or walk into a party if they didn’t know at least 5 people. Anyone, no matter their field of study, could have benefited from at least one course emphasizing social intelligence to supplement the “what you know” with the “how well you can sell it.”
Even if you’re at the top of your class, you’ll be that much more valuable to a future employer if you have the social and communication skills to convey this knowledge.
In case you missed a few “classes”, here’s some reading homework:
Lesson One: Group projects can be completed alone.
Lesson Two: It’s okay to NOT like everyone you work with.
Lesson Three: In the real world, you’re not expected to have every answer.
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