Why do Small Businesses need to Offer Virtual Payment Options to Customers?  

Small business owners need to consider various payments method for their customers. Read the Blog to know why to offer virtual payment options to customers.

How to Plan a Virtual Press Event

If there's some good to come out of a global pandemic and the world embracing virtual events, it's that this has simplified the planning process for many events that would typically take place in person. While some events do not transition well to an online format, others have proven that this was an excellent model … Continue reading How to Plan a Virtual Press Event

How To Organically Grow Your YouTube Channel

YouTube is a large social media platform where content creators can upload videos for fun, entertainment, or educational purposes and has close to 2billion users with content ranging from music, how-to videos, and other categories. Growing your YouTube channel may seem hard when your YouTube channel is still new, meaning you have to look for … Continue reading How To Organically Grow Your YouTube Channel

Five Effective Ways to Boost Your Website’s Domain Authority

Domain authority shows the standing of your website in the digital realm. Websites that have a higher domain authority rank high on the search engine. This position on SERPs increases organic traffic and conversion rates. Moz first brought this metric into existence. However, other software organizations followed suit by developing similar systems to rank websites … Continue reading Five Effective Ways to Boost Your Website’s Domain Authority

Benefits of Workplace Automation in 2021 (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. If you’ve ever uttered the words “Hey Google, can you set my timer for ten minutes?” you’ve already had the benefit of experiencing some level of … Continue reading Benefits of Workplace Automation in 2021 (Guest Contribution from Keith Coppersmith)

8 Online Marketing Tips of Expert Marketers

We are continually witnessing the exponentially growing possibilities internet is offering to marketers. Therefore, it wouldn’t be wrong to state that online marketing has earned the rightfully deserved spotlight. With all the endless online pathways that business owners are now opting for, organizations have skyrocketed their revenues to extended limits. Leveraging on the latest online … Continue reading 8 Online Marketing Tips of Expert Marketers

4 Benefits of Diversifying Payment Options for Business (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. During the pandemic, the percentage of shoppers whose most monthly payments are attributed to ecommerce grew from 24% to 47%. With this rise in popularity of … Continue reading 4 Benefits of Diversifying Payment Options for Business (Guest Contribution from Keith Coppersmith)

How to Use EAT to Outrank Your Competitors on Google

Simply put, Google is designed to give the most accurate results every time someone looks up something - anything, really. To ensure that this search engine powerhouse provides the best information possible, it introduces periodical algorithm updates. In turn, webmasters, bloggers, and marketers have to follow these changes if they wish not to lose their … Continue reading How to Use EAT to Outrank Your Competitors on Google

5 Marketing Psychology Tips to Boost Sales (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. If selling a product or service was as simple as meeting a need, businesses wouldn’t have to compete with better-designed websites, authentic brand identities, stronger SEO, … Continue reading 5 Marketing Psychology Tips to Boost Sales (Guest Contribution from Keith Coppersmith)

Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. The average global cost of a data breach in the last five years has increased to$3.92 million, and the numbers keep climbing. It is important to … Continue reading Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)