4 Tried-and-Tested Tips to Boost Your Business’s Client Base

In today's digital age, it's essential for businesses to have a robust social media presence. With over 3.6 billion people using social media globally, it's no surprise that companies are leveraging these platforms to reach out to their target audience and grow their client base. However, with so much competition out there, it can be … Continue reading 4 Tried-and-Tested Tips to Boost Your Business’s Client Base

Essential Tips for Building a Strong Brand Identity

In today's competitive world, standing out from the crowd is essential for businesses of all sizes. Building a strong brand identity is one way to do this. A successful brand identity can help businesses create trust and loyalty with customers, differentiate from competitors, and ultimately drive sales and revenue.  Importance of brand identity Before we … Continue reading Essential Tips for Building a Strong Brand Identity

Living in the Steady State: How to make consistency a lifestyle

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! When was the last time … Continue reading Living in the Steady State: How to make consistency a lifestyle

The Pitfalls of Social Media Marketing: How to Steer Clear of Common Mistakes

Social media marketing has become an essential part of any successful digital marketing strategy. It's an effective way to promote your brand, engage with your audience, and drive traffic to your website.  Not understanding your audience  One common mistake that businesses make in social media marketing is not understanding their audience. It's essential to know … Continue reading The Pitfalls of Social Media Marketing: How to Steer Clear of Common Mistakes

The Ultimate Guide to Understanding SEO and Its Importance in Digital Marketing

What is SEO?  Search engine optimization, commonly known as SEO, is the practice of optimizing your website and its content to improve its visibility and rank higher in search engine results pages (SERPs). The ultimate goal of SEO is to attract more organic traffic to your website from search engines like Google, Bing, and Yahoo. … Continue reading The Ultimate Guide to Understanding SEO and Its Importance in Digital Marketing

What Drives Your Career – Income or Impact?

We're all driven by something. Professionally speaking, two of the biggest driving motivators are income and impact. Think of how this is playing out in your own life. Whatever you have chosen to do (or not do) with your life's work up to this moment has likely been influenced by your desire to either achieve … Continue reading What Drives Your Career – Income or Impact?

9 Technical Issues that can Hurt Your Website

This guest article comes to us from Flexisource IT. Flexisource IT is your best gateway to top-caliber fully managed IT teams dedicated to servicing Australian businesses and startups to scale up and grow rapidly. There will be times that a technical issue on your website will crop up at any point in time. With that … Continue reading 9 Technical Issues that can Hurt Your Website

Prioritizing Comprehension – Not Just Communication

It's common to hear that communication is key. And it's true. Clear, consistent communication is the essential foundation for any successful relationship. I imagine we can think of several instances in our personal and professional lives where communication has either helped or hindered the health of a relationship. Where communication is lacking, frustration will always … Continue reading Prioritizing Comprehension – Not Just Communication

The Secrets to a Successful Business Outsourcing

This guest article comes to us from Flexisource IT. Flexisource IT is your best gateway to top-caliber fully managed IT teams dedicated to servicing Australian businesses and startups to scale up and grow rapidly. Business outsourcing can give any company the boost it needs, whether it is a startup, a small to medium enterprise, or … Continue reading The Secrets to a Successful Business Outsourcing

Confidence Comes From Doing Hard Things

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! In case you need to … Continue reading Confidence Comes From Doing Hard Things