5 Content Marketing Tips for Startup Businesses

In today's society, it is important for businesses to have a strong online presence. This is especially true for startups, as they are trying to make a name for themselves in a competitive market. There are many ways to build a strong online presence, but one of the most effective is through content marketing. Content … Continue reading 5 Content Marketing Tips for Startup Businesses

Digital Marketing Strategies That Help Build a Stronger Online Presence

With the advent of digitalization and technology, everyone stays online. The internet is a massive part of anyone's life. They use it for education, health, or even doing chores. In fact, in the research conducted by Data Reportal in 2022, 63% of the world's total population, or more than 5 billion people, have an internet … Continue reading Digital Marketing Strategies That Help Build a Stronger Online Presence

5 Phrases That Destroy Business Relationships

When it comes to hiring a professional to fulfill a need for you, naturally we want to hire someone who we feel confident will meet both our needs and our budget. However, in our effort to communicate this, some common phrases have crept into our language that are less than favorable - and sometimes downright … Continue reading 5 Phrases That Destroy Business Relationships

How to Stay Focused When Conflict and Negativity Seep Into the Workplace

Meeting the daily demands of your career is challenging enough, let alone adding on conflict and negativity which creates a whole other hurdle to cross. This could be a conflict in a professional relationship or a personal one; both are equally distracting and painful to navigate. If you're like me, I don't like conflict. I … Continue reading How to Stay Focused When Conflict and Negativity Seep Into the Workplace

Balancing Work and Summer Schedules

If you’re a working parent of school-age children, summer can really throw a curveball into family schedules. Your work schedule and professional responsibilities haven’t changed, for the most part, but now you have kids’ schedules (or lack thereof) to merge into an already busy calendar. How does it all work? Can it work? We’ve now … Continue reading Balancing Work and Summer Schedules

Knowing When to Say No to New Business

Our society has led us to believe that more is better. But really, the only true and consistent correlation is that more is more. What you choose to do with that "more" could result in benefits like business growth and extra income - but it could also bring stress, exhaustion, and frustration if the opportunity … Continue reading Knowing When to Say No to New Business

How to Solve Business Mistakes with Grace and Professionalism

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! We all work to serve … Continue reading How to Solve Business Mistakes with Grace and Professionalism

How to Get People to Respond to Your Emails

“Circling back…” “Just checking in with a friendly reminder…” “In case this ended up in spam…” Sound familiar? We’ve all had to send these types of replies to messages that have gone unanswered. I’m not talking about mass sales emails with a “spray and pray” strategy, but rather those person-to-person, important messages where a reply … Continue reading How to Get People to Respond to Your Emails

How to Be Respectful of Other People’s Time

Time. It's the one commodity of which we cannot make more. There are some creative ways we can maximize the use of our time, protect it, and even outsource tasks on our to-do list to conserve our time for where we really want to spend it, but the fact of the matter remains. We cannot … Continue reading How to Be Respectful of Other People’s Time

The Modern Guide to Planning a Business Grand Opening Event

Spring is the season for new beginnings, and it certainly feels that way in the local, small business community. It’s a beautiful thing to see so many new businesses opening their door for a fresh start and with great hope for what this opportunity can blossom into! In my work as a public relations consultant … Continue reading The Modern Guide to Planning a Business Grand Opening Event