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The Number One Solution to All Communication Problems

The Number One Solution to All Communication Problems

At the root of all communication problems, there is essentially one thing that goes wrong that snowballs into every scenario you may have encountered. Whether you’re trying to communicate with a toddler or a CEO, someone of a different culture or someone of a different political viewpoint, effective communication hinges upon one thing.

And that is for parties to listen to and understand one another.

Throughout your life you may have heard people in authority say to you, “You don’t have to like me, but you have to respect me.” While I can see why a parent, teacher or boss might want to say this, it doesn’t quite hit the mark. As adults, there will be people we must interact with or who have authority over us that we don’t like. For any number of reasons they may irritate us or rub us the wrong way. Beyond merely showing respect to this person, we must foremost be sure we have taken every effort to listen to and understand them when they communicate with us.

It’s true. We won’t like everyone we meet in life, nor do we have to. But if you want to be an effective communicator who gets more of what you want, you must, must, must learn to listen – attentively, openly and willingly.

Not quite sold on this idea yet? Think back to the last communication problem you’ve dealt with. This may have been at home, or the office or with a friend. In hindsight, how did a lack of listening to one another play into the problem? I’m willing to guess a great deal. A lack of listening leads to a whole host of problems including misaligned expectations, unnecessary conflict, hurt feelings and frustration.

Not listening to one another the first time around usually leads to a lot more time spent trying to work through the miscommunication and repair the relationship. Simply put, investing in fully listening to one another in the very beginning of the conversation, and asking for clarity as often as needed, will save you from a lot of wasted time, headaches and strained relationships in the future.

I imagine I have your attention now. Great! But what does it really look like to be an effective listener? And how can you identify and address someone who may not be listening to you? Those are great questions that I intend to answer in the four points to follow.

  1. Treat listening like your job.

Listening is a critical skill for achieving success in every part of your life. Why then do we phone it in sometimes? I urge you to take listening seriously; treat it like you job. Challenge yourself to be able to repeat back, accurately, what the other person is saying to you. Take notes if you must. Recap what’s being said and put it into words. Which brings me to…

  1. Repeat back what you’re hearing.

In mediation, we learn to use the “I feel…” statements. This carries over into all forms of effective communication. When you’re having a critical discussion, instead of “I feel…” you should say “What I’m hearing you say is…” Then repeat back in your own words what you feel the other person is expressing. When they hear it repeated back they have the opportunity to confirm that is indeed accurate, or re-communicate a message that may have been lost in translation. Think of it like “proof-reading” each other’s thoughts before you hit “publish” and make decisions based upon this understanding.

  1. Ask to hear what they think you’re saying in their own words.

In return, you should ask the other people (or people) to express back to you, in their own words, what they feel you are saying to them. Again, you will have the opportunity to re-communicate or clarify something that might be getting misconstrued. Though the reaffirming what you’re hearing someone else say is an added step to the process, it is one that will save you an extreme about of time and frustration over your lifespan.

  1. Diffuse and table a conversation if you feel there are distractions.

While you may feel you are being an attentive and open listener in the conversation, you might pick up on some cues that this is not being returned by the other person. If you notice they seem distracted either by the environment, their thoughts or their emotions, it’s worth putting a pause on the conversation and coming back to it in a day or so when everyone can be fully present. Be sure to schedule a time and don’t let too many hours or days pass before re-addressing the conversation and putting it to bed. Most importantly, end the conversation on respectful terms and with the understanding that your intent is to re-enter the conversation when everyone has collected their thoughts (and their cool).

Do you agree that all effective communication is built on the foundation of listening and understanding one another? What other key components do you feel contribute to effective communication?

Start a conversation by leaving a comment below!

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Posted by on July 16, 2018 in Business & Success, Life

 

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7 Tips for Productive Conference Calls

7 Tips for Productive Conference Calls

Conference calls sound like a great idea. For a lot of reasons, in-person meetings just don’t work. People’s schedules and locations can make it virtually impossible to get together face-to-face. However, conference calls are far from a perfect solution.

Having participated in countless conference calls, I can confirm that just about everything that happens in this following video has been my experience. Even if you’ve already seen this video, you know how good it is. Watch it (again).

So what is the solution to overcoming the many hurdles surrounding unproductive, awkward conference calls? Mostly it’s organization. When I’m tasked with leading a conference call, I follow these seven simple rules to make the most of everyone’s time – and accomplish the goal of the call.

  1. Create a calendar invitation.

Simple, yet so often forgotten. When a group of people agree on a conference call date and time, someone needs to take the lead to send a calendar invitation to everyone. Why? Because people can’t be trusted to take this step on their own. Inevitably, it will slip their mind and they’ll either forget the call entirely or be scrambling to find the phone number and passcode. Reduce the number of “Hey I can’t find the conference call information, can you resend it to me?” emails you’ll have to answer by letting your online calendar serve as a reminder.

  1. Send reminder emails.

Speaking of reminders, yes you’ll need to do this at least twice leading up to the call. I’ve found that I can greatly increase conference call attendance (especially for large groups of people) by combining the calendar invitation with reminder emails. Key times to remind people are a few days before the call. For example, if it’s a Monday morning conference call, send a reminder email on Friday before everyone mentally clocks out for the weekend. For an afternoon conference call, I’ll remind people that morning so they include this obligation on their list of to-do’s for the day. If you really have a busy/forgetful group, send a final reminder within the hour of the call taking place. That way the call information is right in front of them and they have time to wrap up that other work project that may have gotten in the way.

  1. Have an agenda.

I’ll say it again, organization is the key to running a productive conference call. This starts with a focused agenda. Make sure someone is tasked with creating an agenda for the call and circulate this agenda with each of your reminder emails. When participants can follow along with the discussion items, this keeps them engaged and prevents the conversation from drifting all over the place (mostly). Most importantly, you won’t forget to cover an important item, reducing the number of follow-up calls or emails you’ll need to have.

  1. Designate a note-taker.

With an agenda, note taking is easy. However, the biggest mistake people make is not designating who will take the notes and send these notes to the group after the conference call. The designated note-taker should not be the same person leading the agenda. You want to pick someone who doesn’t need to speak a lot during the call. Also, the note-taker should be someone who pays attention and is detail oriented. It’s easy to miss things on a conference call if you’re not paying close attention and asking for clarification, when needed.

  1. Be mindful of time.

Just because you have an agenda to follow doesn’t mean you can let discussions go on and on and on. Set an expectation for the duration of the conference call. Most commonly this is one hour. Schedule it as such on your calendar invitation so everyone blocks off the appropriate amount of time. Next, stick to that time. If you’re a half hour into the call but only on your first agenda item, you need to wrap up discussion or make the decision to quickly move through your other agenda items. Long, drawn-out conference calls are likely to have attendees drop off or find reasons to avoid future calls. Keep things short and focused.

  1. Set a date for your next call.

Before you adjourn the meeting, be sure to set the date and time of your next call (if needed). Not doing so while everyone is on the call is a huge missed opportunity. This way you can quickly get everyone’s input on availability and avoid the dreaded “reply all” emails of everyone hashing out their schedules. Additionally, you can prompt everyone to add the next conference call to their calendars and you can include the reminder in your meeting recap email.

  1. Email a meeting recap with action items.

Finally there is the meeting recap email. This is possibly the most critical piece of a productive conference call. It’s convenient for the note-taker to be the one responsible for sending out the meeting recap email. This should include a really boiled down summary of the call notes. I strongly recommend assigning names to action items and making this font bold and red. People will clearly see what’s assigned to them. Give these action items a deadline. Finally, remind people of the date and time of the next call.

By doing each of these seven things, you are far more likely to run a productive conference call in which people will willingly participate. Best of all, you’ll actually get things done, rather than spinning your wheels and wasting hours of your work day!

When you participate in a conference call, how highly would you rate productivity on average? Share your favorite tips for making business conference calls more efficient and productive by leaving a comment below!

 
 

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The Best Business Sense: Go with your gut and defend it!

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends!


The Best Business Sense Go with your gut and defend it!

Being a business owner certainly has its fair share of ups and downs. I’ve been able to anticipate and prepare for most of these like the instability of income, unpredictable work hours and the emotional investment in the business. What I didn’t necessarily anticipate was the amount of unsolicited advice I would receive. I rationalize that this stems from the fact that I’m finally in a position of control and therefore people want to help me make the best decisions possible. While this sounds like a great thing, it becomes a problem for so many business owners when the swirling confusion of mixed advice makes it hard for us to clearly see the best path for our business – which can only be decided by each of us alone.

With almost two years under my belt of dodging and deciphering other people’s opinions about my business strategy, I’ve developed a short list of what I call “Simple Business Truths.” Maybe this is my own version of unsolicited business advice that I risk imposing on others, or maybe it’s the master list us business owners should keep near and dear to our hearts in moments of confusion. Regardless, I find the following to be harmless and helpful advice because it advocates that you ultimately go with your gut and forget what anyone else says. And if you ask me…that’s the best business advice you can (or maybe don’t) ask for!

Simple Business Truths:

1. So long as you can rationally defend your decisions, stick with your gut.

Since becoming a business owner I feel like I’ve become much more in tune to my intuition and have really started to rely upon it. I can’t say I’ve never second-guessed myself, especially in the beginning; however, I’ve now had enough examples to know that I should always go with my gut. My rule of thumb for gauging my intuition is to make sure I can also rationally defend why I feel the way I do. Ever since I was a child, I never liked hearing “because I said so” as a sole reason for why something had to be a certain way – and I don’t allow myself to use this as my backbone for decision making now. So long as you can rationally defend your reasons, stick with them!

2. People who try and tell you what to do are likely just as confused themselves.

Entrepreneurs tend to gather in chats and discussion groups like it’s an AA meeting. This provides a platform for sharing their “must-do’s” and all-knowing advice with fellow entrepreneurs. Whether they mean well or mean to intimidate, entrepreneurs taking other entrepreneurs’ advice can be toxic. Or as I often describe it – it’s the blind leading the blind. Let’s be honest, none of us can ever say with certainty that we know what we’re doing! It’s the road of the unknown for a reason. I caution fellow entrepreneurs on how much advice they take from others. This is a very individual journey and no two business models are the same. The variances between your business and someone else’s can make sharing advice as risky as sharing prescription meds.

3. Don’t fall for the next big trend – this too shall pass.

The entrepreneurial journey is already filled with enough hills and valleys; I don’t see the point in adding even more variables by early adopting the latest and most radical business trends before I can observe them in action for a little while. The entrepreneurs who do, often sacrifice the overall strategy and growth plan specific to their business all for the chance to say “I was first.”  If this is what drives your business decisions, you’ll soon enough be able to say you were first to fail or fold as well. The benefits of most trends are fleeting at best. And if they are worth implementing, they’ll stick around long enough for you to do so. Don’t willingly be the guinea pig!

4. Even a friend’s “best advice” could be unintentional sabotage.

Once you’re an entrepreneur, friends and family want to shower you with well wishes and their best business advice. But just like Grandma’s loving attempt at knitting you a Christmas sweater, even the thoughtful ones can be deceptively dangerous. You can always nod and agree, but before you run and implement such advice take a moment to qualify the person and where their expertise lies.

5. Remember – you built the business, you get first and final say!

When I first transitioned into the life of an entrepreneur, it was quite the mental shift. For a long time I still felt like an employee to someone else and would seek out advice from anyone who would provide it. I absorbed it like a sponge! I’ve since learned better and now remind myself that one of the biggest benefits I have as a business owner is first and final say in what decisions are made. Don’t hand this over to anyone else!

If you could add your own 6th “truth” to this list, what would it be? Comment and share some of the best or worst business advice you’ve ever received!

 

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Are You Busy? Chances Are You’re Nowhere Near Your Full Potential

Chances Are You_re Nowhere Near Your Full Potential

If you’re like most people, your plate looks pretty full right now. You can’t imagine stacking one more client or work project on your calendar for fear it will cause your phone to catch fire. But then a new opportunity presents itself. For us consultants, this opportunity means more money, more exposure, potentially more work down the road, and more fun (because if you don’t love what you do, you’re doing it wrong). Or if you’re in a more traditional, salaried position, a new work project means the opportunity to showcase your skills, impress your boss and prove you’re worth a raise.

So, we can establish that new work opportunities should be viewed as a positive thing. However, there are moments when they still cause the sinking feeling of overwhelm. We’re already juggling a lot, will one more ball in the air cause everything to come down crashing around us? Possibly. But only if that’s the mindset you have going into it. I want to tell you that on more occasions than I can count, I’ve had a plate so full it could keep me “full” for months. Yet, I dared to take on additional work projects, and guess what?  I met all deadlines and proved to myself that I’m capable of far more than I believe.

Take a look at my best advice for adding more projects to an already full plate:

Prep your current clients for a change in your workload.

As soon as you know you’ll be adding some additional work to your schedule, communicate expectations with your current clients. Touch base with all, or even just your key clients who you know will be most impacted by a change in workflow. Give them your attention upfront and offer assurance their project deadlines will be me, possibly earlier than expected in order to accommodate some new work. An added bonus to doing this is your existing clients will see that you’re in demand and that your business is growing. Never a bad thing to communicate to reinforce you value!

Work ahead and automate tasks.

When preparing to take on a new project, you should use this time to frontload as much of your existing client work as possible. It’s likely you have projects that recur month after month. These should come easy to you. Work to get these off your to-do list so you have more room for your new project. Your existing clients will feel well taken care of getting their projects ahead of deadline. And you’ll have the peace of mind knowing you have a (nearly) clean slate to take on more work.

Put nonessential tasks on the backburner.

Up until this point of taking on new work, it’s likely you’ve filled your schedule with some nonessential tasks that are neither urgent nor important. Simply put, these tasks should go on the backburner where they surely will not “boil over” until you’re able to get back to them. It’s natural to fill our time so we feel productive, when really we’re just being busy. When you take a critical look at your existing schedule, you will surely find areas you can eliminate temporarily or even permanently to give you more time to pursue new work.

Schedule similar commitments on similar days.

As someone who works mostly from a home office, if I schedule just one meeting in my day, it’s a huge imposition and greatly reduces my efficiency. Thought it’s just one meeting that’s likely one hour of my time, I spend additional time putting on professional attire (i.e. not pajamas) and driving to and from the meeting. All-in, I lose 2+ hours of work time. Now if I schedule this same meeting on days I have other meetings, I can maximize my efficiency by meeting clients back-to-back in the same or nearby locations. I only have to put on professional attire once that week (ideally). So my advice here is, determine what days will be meeting days and what days will be work days. Avoid mixing the two and you will gain hours by block scheduling similar tasks.

Eliminate distractions.

This will likely be the hardest pieces of advice to follow for most of you and that is eliminating distractions. You know what these are. Cell phones, social media, websites unrelated to the task at hand, etc. You will lose minutes here and there that add up to an hour (or more!) over the course of your day. If you can eliminate these distractions and gain back this work time, you will surely have the bandwidth to take on a new project or two.

Be confident in your abilities.

Finally, be confident in your ability to juggle a full schedule. People do it all the time, at a much more extreme level, and they adjust to the point where they couldn’t imagine life any other way. They’re called “high performers” and you can be one too, if only you have the confidence to step outside your comfort zone, even temporarily. From my own experience ramping up my workload to a level I never imagined was possible, it’s a short squeeze of discomfort until you develop new organizational and time management skills that benefit you not only personally, but also professionally.

If you choose to follow my advice, the most valuable thing you’ll gain from the experience is the realization that you’re capable of far more than you currently imagine. This is not to encourage people to become slaves to work or take on projects to the point of exhaustion, it means moving outside your comfort zone, one step at a time. Chances are, you’re nowhere near close to working to your full potential. As you ramp up your work projects, you’ll be forced to become more organized, efficient and disciplined. Because after all, “If you want something done, give it to a busy person.”

How do you manage the addition to new work projects? What piece of advice did you find most helpful? Join in the conversation by leaving a comment below!

 
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Posted by on June 18, 2018 in Business & Success, Life

 

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Fear or Inspiration: The Two Motivators That Makes Us Move

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends!


fearWe see it in the news, read it in a magazine or hear it within our networks almost every day. There’s some new start-up that’s growing exponentially and breaking all kinds of projections. They’re on the fast track to becoming the “next big thing.” It’s enough to make any small business owner or entrepreneur want to throw the old adage of “slow and steady wins the race” out the window.  Who wouldn’t want their business to skyrocket to Facebook-like fame? From my own experiences and observations, I’ve found that for any business that’s progressing and expanding at warp speed, there is most commonly one of two causes for this type of growth. The differences between these causes are paramount to the ultimate success – or implosion – of the business.

Most simply defined, the two motivators for momentum are fear and inspiration. For most businesses, it’s easy to pick out which they’re experiencing. The difference can be seen in whether their actions to accommodate this growth are proactive or reactive. Not all speeds of growth are beneficial if it comes at the risk of ruining your business or losing your sanity.  The ultimate goal for any business experiencing a period of growth should be to run like you’re crossing the finish line, not like you’re being chased.

Running Scared

Especially seen in start-ups, where one good viral marketing campaign can create an insatiable consumer demand almost overnight, the momentum of business growth can make you run like you’re being chased. You’re reactionary. There’s no time to create a sensible growth plan when you’re barely able to keep up with the current demands of the business. You’re not running the business, the business is running you – or after you, rather. Sure it’s momentum and to the outside world it appears that you’re making significant progress, but in reality you’re shooting from the hip with every decision. My political experience has provided me with far too many examples of organizations who function out of fear. Jokingly we called it organized chaos, but this reactionary behavior to everything thrown at us resulted in frequent mistakes and missed opportunities. In retrospect, these situations would have greatly benefited from even just an hour or two of critical planning. This small investment of time in the short term would have given us a more proactive plan to turn to in the long term. For any business or organization that appears to be “running scared,” it’s never too late to pump the breaks and replace this fear with strategy.

Running Toward A Goal

In contrast to the first type of motivator – fear, the motivator of inspiration produces quite a different result within a business. To the outside world movement all appears the same, but inside you can clearly tell a business that functions off of a well thought out growth strategy. Unlike running scared, running toward a goal helps you to make even big decisions with less effort. Your strategy – or finish line – helps you to see the obvious answers. You’re calm, confident and collected because your focus is on anticipating the next step not reacting to the last hurdle. The inspired movers are the business owners who are able to appreciate the growth of their business, not come to curse it. Most importantly, when you have inspiration as your motivator, not fear, you are in complete control of the direction of growth. You’re able to pick and choose the opportunities that best align with your goals. When motivated by fear, you’re more likely to take on every opportunity that comes your way regardless of whether it’s the right fit. I once had someone give me the advice, “Pile as much on your plate as you can. You can always take it off later, but you can’t put it back on.” I was hesitant when I first heard this and have since learned that it’s very bad advice. Be strategic with your opportunities and don’t give into the fear that tells you another one may never come your way – with enough talent and inspiration, they always do!

In thinking about your own business – or even your personal life – which type of growth do you most familiarize yourself with? Are you running scared or are you running toward a goal? There’s no questioning the accuracy of the term “growing pains.” Growth means change and change is often uncomfortable. What’s important to remember is that between the two motivators that make us move – fear and inspiration – one drains us while the other fulfills us.  It’s important to seek out the latter to ensure that even during the most uncomfortable periods of growth that require us to stretch our limits, we have a finish line in sight and a strategy to get there feeling like a champion.

 

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A Day in the Life of a Mompreneur

mompreneur 2

For many types of careers, you can quickly gather what a typical work routine might look like. While day to day tasks and interactions will continuously change, more traditional career paths have fairly predictable hours and work locations. Moreover they usually focus on serving one industry or a certain type of clientele.

What I want to share with you, in stark contrast, is the typical day of a mompreneur.

mompreneur.png

More than me choosing the mompreneur career path, it chose me. I began as a solo entrepreneur, prior to marriage and children. When these things eventually came along, I didn’t want to halt growing my business nor did I want to put a pause on personal life. So I buckled up for the wild ride of being a mompreneur – running my own Public Relations firm while raising two young boys, often simultaneously. The result? An utterly chaotic, but flexible, ever-changing, but rewarding lifestyle that suits me well.

How do I get it done in a day? Truly, every day is a different routine. Some days are more work intensive, some are more family intensive. What I’m about to show you is a single snap shot of a recent Monday schedule for me.

4:00am – No, this is NOT part of my normal routine. However my youngest son found his way down to our bedroom and mom duty is 24/7. So I spent the next half hour snuggling, reading, rocking, singing and coercing him back to bed because “the moon is still up…and mommy is TIRED.”

6:00am – Alarm goes off and I slowly transform from zombie to human with a large cup of coffee. I click away on my keyboard to clean up emails that came in over the weekend. I send out a statewide press release for a client and promote my weekly blog post that went live a few minutes ago. I’m wrapping up my last “early morning” work session when…

6:40am – Tiny feet come loudly stomping down the stairs. “Hi Mommy!” smiles my older son. While there is more work to be done, I close my laptop and switch into mom mode. The next hour or so is a whirlwind of making breakfast, making beds, changing two tiny bodies, breaking up fights, packing lunches and finding a moment to brush my teeth.

8:00am – Today I take both boys with me to the YMCA where they’ll hang out in the kids’ room for about 2 hours. It’s free childcare, they burn off some energy and I get some more work and personal time. At this stage in life, my YMCA membership is my ticket to sanity.

8:40am – After getting in some cardio, I take a quick break to knock off a few work tasks before heading into my workout class.

9:00am – Maybe the best hour of my day – I put aside all thoughts of work or kids and focus on re-centering myself with a really good workout.

10:00am – I have ½ hour of child care time remaining that I use to check in on my clients’ social media postings for the day. I also have a standing client phone call every other Monday that takes about 15 minutes. I knock this out and go pick up the kids. It takes us about 15 minutes to make it to the car, but I finally get everyone strapped in safely without forgetting anything. Mom win!

10:30am – We arrive back at home where our live-in Au Pair is now on duty. Karen starts an activity with the boys while I grab a quick shower. I have to step in to address a tantrum, caused by an Oreo cookie, before grabbing my lunch bag, kissing the boys goodbye, explaining (3 or 4 times) where I’m going and when I’ll be home, and then I jump in the car with a deep breath. I made it out of the house before 11am!

11:15am – I drive a quarter mile to Messiah College’s library where I’ve been doing a lot of my work lately. It’s free, comfortable and very close to home. Unfortunately, my home office isn’t an ideal work space when they boys are being watched in our home. Plus, it’s nice to be a new setting for a few hours.

2:30pm – I’m finally caught up on emails and tasks that have come in throughout the morning. I’ve scheduled three client meetings for later this week, booked a great deal on a Mexico vacation for later this year (we’ve earned it!), wrote a new blog post and reviewed my presentation that I’ll give at an educators’ conference in Altoona tomorrow. Coffee break!

3:00pm – I do a phone interview with a client to gain more information for a promotional article I’m writing for them. I wrap up the call and pull together the article quickly, since it’s fresh on my mind. I’m well ahead of my client task list this month, which is good because I have a few additional projects and clients I’ll be taking on later this month that will require extra time. Over the next week, I’ll also spend 3 days on the road presenting to 18 school districts at three different conferences. This is why I work hard to clear my bandwidth as quickly as possible so I can jump on extra opportunities as they present themselves.

4:00pm – I’m in a good spot to put away work for the rest of the day. Most days I head home early to spend some extra time with the boys. Or sometimes I’ll run an errand. Today I need this extra time to catch up some reading for our church group that meets tonight. This is a relaxing way to ease out of the work day.

5:30pm – I get settled back at home while our Au Pair, Karen spends time with the boys outside. I call everyone in for dinner. Before Karen, dinnertime was really stressful with kids wanting to play and mom needing to cook. Having an extra set of hands in the evenings is so helpful – and it allows me to be more present with the boys.

6:15pm – We leave as a family to go to our friends’ house where five couples from our church meet bi-monthly. The kids play with Karen and another sitter downstairs while the adults get some meaningful time to talk and discuss our current book series “Love and Respect.”

8:30pm – We are back home and it’s straight to bed for the boys. It takes a little time for them to wind down, but with enough books, songs, kisses and glasses of water, we close their doors for the night.

9:00pm – For the next hour, my husband and I spend undivided time together. Sometimes this is catching up on our favorite TV show, sometimes it’s sitting on the front porch and talking about the day, other times it’s the necessary evil of taking care of some household tasks or making decisions on things to keep the household running smoothly. No matter how we spend this hour, I’m grateful to spend it together.

10:00pm – No later than 10:00pm, we’re in bed and recharging to run a different, but equally busy schedule tomorrow. Here’s to hoping there’s no 4:00am wake up calls tonight!

Now that’s you’ve seen a glimpse into one of my many different daily routines, does it feel similar to your own or completely different? It’s been nearly a decade since I’ve had a strict 8am-5pm work schedule. Even before kids I remember it not meshing well with my personal work style. I imagine that would only be amplified now. I love the freedom and flexibility of being a mompreneur, but I accept that it comes with unique challenges, constantly changing schedules and a lot of juggling.

What routine have you found to give you the best work-life balance? Is it something you currently have or want to have? Join in the discussion by leaving a comment below!

 

 

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Good, Cheap, Fast: The dilemma of providing ideal service

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends!


service

Just a few days ago I was in a local mechanic’s shop and amidst the shelves stacked high with dusty papers and some foreign-looking objects that were likely common knowledge auto parts, there was a simple sign hung on the window that looked into the garage. It read, “We offer three kinds of service: Good – Cheap – Fast. You can pick any two.” After my initial amusement from envisioning an old crotchety man pleased with himself as he hung this sign in his shop, I realized that is the dilemma every business owner faces when trying to offer ideal customer service. For a laundry list of reasons, my business is very different from this mechanic’s. But when it comes to customer service, this sign accurately summarizes us both.

If it’s fast and good, it won’t be cheap. “Rush” projects are common in almost every industry. From the mechanic to the Public Relations professional, sometimes some things just cannot wait. Because a rush project can save a client from a terrible inconvenience, loss of potential business or increase their revenue, I certainly accommodate them whenever possible. In fact, one of my main reasons for keeping ahead of my planned projects is to allow for the occasional rush project. Allow me to say what most other business owners think; we keep this open time for rush projects because they’re a great source of unexpected and well-paying work. People are willing to pay more to prevent a bad situation – and thus, the dilemma of rush service. A bad business owner takes advantage of this opportunity to gauge a client in a vulnerable situation (i.e. obscene rush shipping charges or overtime wages), while a good business owner charges just enough more to compensate them for the extra hours of work and the opportunity-cost of pushing their scheduled projects to the side.

If it’s good and cheap, it won’t be fast. For clients who want the highest quality of service at the best price possible, the key is to be flexible with your deadlines and to start well ahead of when you need something done. The best example I can give here is my experience with mass mailings and the postal system. If I have a large enough mailing, I can benefit from pre-sorted postage rates which are half that of a regular stamp. This is a huge cost savings when your list is in the thousands! However, the big caveat here is that you must give yourself ample lead time for the mailing to process and hit mailboxes—I’m talking about a month. The postal service offers this discount rate, but it can take up to 25 business days to be delivered, as opposed to the standard 2-3. If you want something done good and cheap, you must be more flexible on the time frame in which you wish to have it completed. A long lead time (and ample patience) can save you a lot of money in the long run if you can plan ahead for it.

If it’s fast and cheap, it won’t be good. This combination of service is the one that most good business owners would prefer to avoid entirely. When it’s all said and done, neither the customer nor the business will be happy with a final product that was done quickly and cheaply. I know this is one of the rare instances where I might need to step away from a project if I think it will poorly reflect upon me or my business. Certainly I offer every client my best services at the fairest rates; it’s only when I’m stretched beyond reason that it becomes a problem. The two other options above prove why fast and cheap service won’t be the best quality. A business either needs to charge more for a rush project that pushes all other projects to the side or needs more time and flexibility from a client to do the best work on a tight budget.

Can we ever have all three? If you’re talking in extremes, I’d say the answer is no. An award-winning web site design done in three days for under $500 is either a scam or poor business management. In the real world, one of these three factors (time, quality or cost) would need to give. In less extreme examples, I have personally benefited from rush projects, done completely to my standard and for a fair price. The key is relationships. Once you build a good relationship with a business owner or contractor, you can work with them to achieve a good balance of all three.

As for me and the mechanic, I paid well under what the dealership would have charged me, fulfilled my inspection for the year and had my car back in just a few hours. So regardless of what that sign hanging in his window said, I think I just might have gotten away with getting a little bit of all three!

 

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