Are You Missing Out on the Dream Life You Already Have?

It’s something you’ve likely told yourself often, “It’s just a crazy day…week…month. Once I get through this burst of busyness, I’ll move slower, relax a little, take it easy.” Insert whatever are your most common words of choice, but you get what I mean. This belief is a common lie we tell ourselves because we …

Public Relations During the Holidays: How to Grab the Media’s Attention

For many businesses hoping to share a message during the holiday season, it may feel like issuing a press release or sending out a media pitch will be like screaming into the crowd at a rock concert. There is already so much noise in the atmosphere that it’s not likely you’ll gain the attention you’re …

Showing Up for What Matters: How to choose to be where it counts

Every day offers us countless ways to spend our time. From the moment we open our eyes in the morning, we are greeted with responsibilities, relationships, needs, and desires that all compete to be worthy of a fraction of the 24 hours we’re given to spend. We really should look at this as a bank …

When to Make Waves vs. When to Go with the Flow

Life presents us with a myriad of choices every day. This ranges from the minor and mundane (what will you eat for breakfast?) to ones that stand to significantly and permanently impact important aspects of life (how will you manage conflict in a relationship?). To carefully weigh every decision is not only exhausting but impossible. …

Unique Benefits of Choosing Solo Entrepreneurship

My senior year of college at Penn State University, I chose to complete my capstone Public Relations project - one that entire semester was centered on - by myself. While other students formed groups to divide and conquer the hefty task list, I was the first and only person to ask my professor if I …

The Power of Public Relations: How does earned media really work?

At 8-years-old my son experienced his first press event to celebrate the more than 8,000 COVID-19 vaccinations the CATE mobile unit disseminated across the Commonwealth of Pennsylvania. Public Relations. By definition, this term and the entire industry can be many different things. Often it's lumped into the large category of communications and outreach, spilling into …

How the Law of Diminishing Returns Applies to Entrepreneurial Success

When’s the last time you thought about the Law of Diminishing Returns? Whether you’ve intentionally thought about it or not doesn’t really matter because it has been present in your life, regardless. "In economics, diminishing returns is the decrease in marginal output of a production process as the amount of a single factor of production …

Managing Anxiety as an Entrepreneur and Business Owner

I'm an anxious person by nature. This began at a really young age for me. I was quite literally scared of the wind. At no older than six or seven years old, I remember agonizing every morning over the weather forecast where I would wait for the meteorologist to share the predicted miles per hour …

Mixing Work with Pleasure – Tips for “making fun” of work trips

Last week I enjoyed a 5-day trip to Houston, Texas where I mixed equal parts of work and play. A client afforded me the opportunity to fly from a hot and humid Pennsylvania to a VERY hot and VERY humid Houston. (Houstonians, you have us beat hands-down!) Humidity Index aside, this trip was unique for …

Tips for Consistent Blog Writing – How I never missed publishing a post in 10 years

For more than a decade, The Comm Entrepreneur blog has published a new post every Monday morning without disruption or delay. No vacation, holiday, maternity leave, or anything else has prevented me from sharing new and insightful ideas on my blog and promoting the content across my social media networks. I'm not a slave to …