Small business owners need to consider various payments method for their customers. Read the Blog to know why to offer virtual payment options to customers.
Now that more people are spending longer hours at home, the convenience and ease of shopping online have become a life-saver and a go-to method for a significant majority. However, with so many players in a saturated industry, it has become more challenging for e-commerce players to stand out amongst their competitors. So, how do … Continue reading Guide to Crafting an E-Commerce Customer Service Strategy
One of the most common themes right now among client needs is mapping out a strategy for how businesses can effectively shift to a virtual sales process. Depending upon the industry, this is not always an easy adjustment. Challenges range from a lack of connection and synergy with your clients, to situations where services must … Continue reading Shifting to a Virtual Sales Process
The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. The most essential goal of every brand is to ensure customer loyalty, satisfaction and engagement, among other things, of course. It all sounds pretty simple when you say it out loud. But is that really the … Continue reading 4 Ways to Build Customer Loyalty Through Your Brand Image (Guest Contribution from Keith Coppersmith)
The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! Just a few days ago … Continue reading Good, Cheap, Fast: The dilemma of providing ideal service
The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! During the steps along my … Continue reading Revealing Character Through Communication
Whether you are an entrepreneur growing a small business or a CEO of an established company, you likely understand the importance of “delivering happiness” to your clients. Your clients expect to receive quality service and products from you – that’s standard. But what really makes your business stand out is going one step further to … Continue reading Delivering Happiness: How to Provide Clients with More Than Just Services
Surveying your customers or network is one of the most powerful ways to quickly collect feedback on a multitude of specific topics. If you want to know what’s working – or not working effectively for your business, you should consider sending out a survey. But simply compiling a few questions and blasting out an email … Continue reading 7 Tips for Getting Quality Survey Responses
In my line of work, I’m often brought on board to deal with pain. Let me clarify this a bit further. I help my clients identify the pain points of their business as it pertains to communication. I also help them identify the pain points of their target audience so we know how to better … Continue reading Dealing with the Pain Points: The right way to identify your customers’ needs
This is a question I’m asked quite often. Whether it’s directly or indirectly, in most initial conversations I find myself explaining – or defending – what it is I do. The challenge is that Public Relations doesn’t fit in a neat little box like when someone says “I’m a dentist” or “I’m a teacher.” Sure … Continue reading What is Public Relations?