PR Doesn’t Really Save Lives – Or Does It?

Next month it will be 10 years since I graduated from Penn State University and next July, the public relations business I started at just 23 years old will turn 9 years old. These facts alone astound me. I recently told my husband, "Time is all fun and games until after 30...then 'it' gets real." … Continue reading PR Doesn’t Really Save Lives – Or Does It?

Scariest Public Relations Mistakes to Avoid

With Halloween right around the corner, I thought it fitting to take look at the “scariest” public relations mistakes made by businesses and organizations on a regular basis. While some of these mistakes might only result in a raised eyebrow or two, others can have a devastating blow to a business’s brand, with a long-lasting … Continue reading Scariest Public Relations Mistakes to Avoid

Tips on Jump-Starting Your Small Business (Contribution from Jackie Lam)

The following post comes to us from Jackie Lam, contributing writer for HiCharlie.com, an online resource for budgeting, saving and tracking finances. This post was originally published here. Are you daydreaming of being your own boss? Whether entrepreneurs are manifesting their business plans by securing financing, drumming up marketing plans, and expanding their network by meeting … Continue reading Tips on Jump-Starting Your Small Business (Contribution from Jackie Lam)

3 Tips for Improving the Speed of Your Website (Contribution from Nick Galov)

The following post comes to us from Nick Galov, Community Manager at Hosting Tribunal. In this article Nick shares insight and expertise to help businesses improve the speed of their websites.  Everybody knows you need strong content to have a successful website. However, content is not everything. You also need good website performance or else nobody … Continue reading 3 Tips for Improving the Speed of Your Website (Contribution from Nick Galov)

More Than Words: How Visual Content Improves Your Blog

Blog posts are one of the most popular and powerful ways to engage your audiences through online content. However it’s not enough to set up a blog, sit back and wait for your audience to flock to you. In order to grow a community of loyal readers, your blog needs more than just quality content. … Continue reading More Than Words: How Visual Content Improves Your Blog

True Test of Entrepreneurship: Are You Interested or Committed?

This month will mark the four year anniversary of the day I decided to make a hard right turn on a promising career to pursue the vast and unknown journey of an entrepreneur. I took the leap and landed on my feet – not out of luck, but out of a fiery commitment to do … Continue reading True Test of Entrepreneurship: Are You Interested or Committed?

How to Use Keywords to Drive Traffic to Your Website (Guest Blog by Ryan Stewart)

The following guest post comes to us from Ryan Stewart, a digital marketing expert and the owner of Webris, a Boston based digital marketing agency. Be sure to visit his author’s bio below to learn more and connect. ———————————————————————————————— How to Use Keywords to Drive Traffic to Your Website As much as I hate marketing buzzwords, one … Continue reading How to Use Keywords to Drive Traffic to Your Website (Guest Blog by Ryan Stewart)