The Decision that (Almost) Destroyed My Business Model – And What I Learned in the Process

As I’ve grown Bennis Public Relations from the ground up over the last 12 years, it’s come with an incredible amount of growth and wisdom that is realized far beyond my bottom line. Simply put, being a business owner is hard. Being a young, female business owner who started at age 23 added even more challenges. And if that … Continue reading The Decision that (Almost) Destroyed My Business Model – And What I Learned in the Process

Want better control over your time? You have to get up early!

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! I wasn’t always an early … Continue reading Want better control over your time? You have to get up early!

The Best Articles for Entrepreneurs from 2022

As we look to the start of a new year, we hold hopes and aspirations for what this next chapter will bring. But let’s not forget to pause and reflect on the wisdom and experience gained from this last year – and be sure to pack it with us on this next trip around the … Continue reading The Best Articles for Entrepreneurs from 2022

Reasons Why Your Website Visitors are Not Converting

There is no shortcut when it comes to website conversion. You might run various marketing strategies, invest in advertising, or endlessly optimize your pages. But none of this could provide a sure conversion, especially if not done correctly. You might get hundreds of visitors on your websites but less than 1% become a customer. Why … Continue reading Reasons Why Your Website Visitors are Not Converting

The Best Gifts of Entrepreneurship

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! With Christmas right around the … Continue reading The Best Gifts of Entrepreneurship

If My Business was a Thanksgiving Table

Happy Thanksgiving week! Although Thanksgiving isn’t necessarily my favorite holiday, I love that it kicks off such a joyful time of year. In order to get us in the holiday spirit this week, I wanted to focus on something that combines both public relations and entrepreneurship with Thanksgiving. As it ends up, this is not … Continue reading If My Business was a Thanksgiving Table

6 Things to Keep in Mind When Redesigning a Website

Here's one example of a recent website refresh for my own site! It had been 6+ years and my business structure and brand had shifted. A simple and efficient refresh helped elevate and clarify the brand and core services. Do you feel a longing to give your website a new look? Or maybe it's a … Continue reading 6 Things to Keep in Mind When Redesigning a Website

7 Daily Habits That Revived My Time Management

Time – and the value of my time - is my product. As a Public Relations consultant, it’s what I sell for a living. This makes it incredibly important that I use my time wisely, or I am literally pouring profit out for free. Time management is a passion of mine, that upon reflection, I … Continue reading 7 Daily Habits That Revived My Time Management

A Chameleon Consultant – Learning How to Be Who Your Customers Need

A “chameleon” consultant?  Yes! There are some great qualities we can observe and learn from these transformative creatures as it relates to growing effective leadership and influence in our own professions. But before we dive into all that, a quick science lesson. Chameleons change colors by rearranging a lattice of nanocrystals in one of the … Continue reading A Chameleon Consultant – Learning How to Be Who Your Customers Need

Digital Marketing Strategies That Help Build a Stronger Online Presence

With the advent of digitalization and technology, everyone stays online. The internet is a massive part of anyone's life. They use it for education, health, or even doing chores. In fact, in the research conducted by Data Reportal in 2022, 63% of the world's total population, or more than 5 billion people, have an internet … Continue reading Digital Marketing Strategies That Help Build a Stronger Online Presence