Strategic Communications for Crowdfunding Campaigns(Contribution from freelance writer Jenny Holt)

The following post comes to us from Jenny Holt, who left her HR career behind to pursue freelance writing and to spend more time with her young daughters at home. This article is based upon her own entrepreneurial journey and communication expertise. Few things are more disappointing in the life of an entrepreneur, than having … Continue reading Strategic Communications for Crowdfunding Campaigns(Contribution from freelance writer Jenny Holt)

Failing Forward: Why It’s Important to Fail Often

Failing is a necessary part of life. I’ll refrain from inserting too many cheesy “fail” quotes because I’m sure you’ve seen most of them already, but they do carry truth. Instead, I will say that I fail often and in a variety of ways. Sometimes my failures are so silly they make me roll my … Continue reading Failing Forward: Why It’s Important to Fail Often

Are You Making the Biggest Social Media Mistake?

These days, everyone is on social media. But really though. There are fan pages for cats, Twitter profiles for cartoons and Instagram accounts devoted solely to food. It’s no wonder every business wants to also have a presence on these platforms because it’s where they can reach their targeted audience with interactive content that sparks … Continue reading Are You Making the Biggest Social Media Mistake?