Why a Basic Knowledge of Photography Will Improve Your Public Relations

Photography is a powerful tool that can help you convey a message or establish a brand. Specifically in the Public Relations industry, one great image can be the difference between having your press release picked up or not. Although photography won’t make up for poorly crafted content, visuals can go a long way toward making …

Why the Best Photographers Use Manual Settings

Anyone can purchase a DSLR camera and photograph a basic picture using the auto button (or “the little green box” as some photographers call it). This doesn’t, however, ensure you’ll capture the best possible picture. Experienced photographers most always agree that you need to think outside that little green box and venture into manual settings …