Why Your Blog is So Important for Adding a Human Element

How would you describe the content on your website right now? Is it attention-grabbing, accurate, fun, outdated, stale or boring? I can’t stress enough the importance of quality content on your website. When trying to squeeze as much information as we can into the limited time and space we have to make a first impression, …

Why Your Business Needs a “Human Element”

Renowned businessman and advertising executive, Fairfax M. Cone once said, “Good advertising is written from one person to another. When it is aimed at millions it rarely moves anyone.” I couldn’t agree more. One of the best ways to achieve this intimate level of communication with your audience is by incorporating a “human element” into …