Reasons Why Your Website Visitors are Not Converting

There is no shortcut when it comes to website conversion. You might run various marketing strategies, invest in advertising, or endlessly optimize your pages. But none of this could provide a sure conversion, especially if not done correctly. You might get hundreds of visitors on your websites but less than 1% become a customer. Why … Continue reading Reasons Why Your Website Visitors are Not Converting

Best Customer Support Techniques to Improve User Journey

Customers are the lifeblood of any business. They are the ones who generate revenue by purchasing products and enhancing sales. So bringing the best customer support techniques to improve their journey is the responsibility of the businesses. But before we dive deeper into that, let's first understand what's meant by the 'User Journey.' The user … Continue reading Best Customer Support Techniques to Improve User Journey

How to Make the Media Care About Your Story

When you have a story, announcement, or piece of news to share – you want other people to care about it too! And one powerful way to spread the word is to have your story featured in the media. This can look like a feature story, interview, op-ed, or quote in a larger news story. … Continue reading How to Make the Media Care About Your Story

Guide to Crafting an E-Commerce Customer Service Strategy

Now that more people are spending longer hours at home, the convenience and ease of shopping online have become a life-saver and a go-to method for a significant majority. However, with so many players in a saturated industry, it has become more challenging for e-commerce players to stand out amongst their competitors. So, how do … Continue reading Guide to Crafting an E-Commerce Customer Service Strategy

Five Effective Ways to Boost Your Website’s Domain Authority

Domain authority shows the standing of your website in the digital realm. Websites that have a higher domain authority rank high on the search engine. This position on SERPs increases organic traffic and conversion rates. Moz first brought this metric into existence. However, other software organizations followed suit by developing similar systems to rank websites … Continue reading Five Effective Ways to Boost Your Website’s Domain Authority

Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. The average global cost of a data breach in the last five years has increased to$3.92 million, and the numbers keep climbing. It is important to … Continue reading Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)

5 Strategies to Mitigate Business Risks due to the Coronavirus (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. This year has started on all the wrong feet possible, to put it mildly, and businesses everywhere are starting to doubt the value of having 2020 … Continue reading 5 Strategies to Mitigate Business Risks due to the Coronavirus (Guest Contribution from Keith Coppersmith)

Three Important Social Media Writing Tips You Need to Know (Guest Contribution from Gemma Reeves)

The following post comes to us from Gemma Reeves, a seasoned writer and aspiring entrepreneur who enjoys creating helpful articles and interesting stories. Learn more about how to connect with Gemma in her author bio below. In a short span of time, social media has made huge waves in the field of marketing. Facebook, Instagram, … Continue reading Three Important Social Media Writing Tips You Need to Know (Guest Contribution from Gemma Reeves)

5 Excellent Ways to Get New Customers Online (Guest Contribution from Gemma Reeves)

The following post comes to us from Gemma Reeves, a seasoned writer and aspiring entrepreneur who enjoys creating helpful articles and interesting stories. Learn more about how to connect with Gemma in her author bio below. The internet opened many ways for businesses to thrive in. There are countless channels as to how business transactions … Continue reading 5 Excellent Ways to Get New Customers Online (Guest Contribution from Gemma Reeves)

Moving Your Business to the Ecommerce World (Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. The number of online stores running today is calculated in tens of millions, and counting, which only goes to show just how popular this particular industry has become over time. However, some companies and entrepreneurs alike are … Continue reading Moving Your Business to the Ecommerce World (Contribution from Keith Coppersmith)