Tips for Protecting Yourself From Time Thieves

Time thieves…you know, those people, tasks, or distractions that cost us more time than we have allotted and throw our schedule – and sanity - off kilter. What’s important to keep in mind that even your friends, family, or clients you really like can be unintentional time thieves if they don’t realize what they’re doing … Continue reading Tips for Protecting Yourself From Time Thieves

6 Ways to Grow Your Media Relationships

If you work in the field of public relations, advertising, even marketing, it’s inevitable that you will need to interact (i.e. get along) with the media to some degree. In fact, it’s absolutely to your advantage to forge real relationships – you know, the kind where you know a little bit about each other and … Continue reading 6 Ways to Grow Your Media Relationships

9 Tips for Planning a Successful Golf Outing Fundraiser

If you’ve ever planned a golf outing fundraiser, you know they can take up a lot of time and resources. However, they can also help your organization raise a good amount of cash…that is if you’re smart about it. I’ve personally seen golf outings net tens of thousands of dollars in a single day, and … Continue reading 9 Tips for Planning a Successful Golf Outing Fundraiser

7 Mistakes that Push Away New Business

When you’re fortunate to have new business come knocking at your door, it’s still far from a done deal. Winning over a client takes time, patience and strategy. In my industry, things always begin with an initial client phone call or an in-person meeting. This casual, first meeting is the opportunity for both parties to … Continue reading 7 Mistakes that Push Away New Business

How to Communicate a Consistent Message During a Crisis

No one ever wants a crisis to strike. In fact, simply talking about this devastating news can be enough for many business owners to change the conversation. Sure, it's uncomfortable, but talking about your crisis communication plan NOW can save you a lot of stress and damage in the future, should a bad situation actually … Continue reading How to Communicate a Consistent Message During a Crisis