Photography, just like any other form of art, is subjective. Individually, we each have our own preferences which can be seen in the type of photographs we take as well as the art we choose to hang on the walls in our homes. So how can you select an image to represent your business or … Continue reading 3 Qualities of a Great Photograph
Why a Basic Knowledge of Photography Will Improve Your Public Relations
Photography is a powerful tool that can help you convey a message or establish a brand. Specifically in the Public Relations industry, one great image can be the difference between having your press release picked up or not. Although photography won’t make up for poorly crafted content, visuals can go a long way toward making … Continue reading Why a Basic Knowledge of Photography Will Improve Your Public Relations
How to Use Natural Lighting When Taking Photographs
Last week on the Bennis Inc blog, we wrote about why the best photographers use the manual settings on their camera. Among the benefits, was that you gain a lot more control over lighting and are better able to harness the power of natural lighting. To keep our “photography theme” going, we’re now focusing this … Continue reading How to Use Natural Lighting When Taking Photographs
Why the Best Photographers Use Manual Settings
Anyone can purchase a DSLR camera and photograph a basic picture using the auto button (or “the little green box” as some photographers call it). This doesn’t, however, ensure you’ll capture the best possible picture. Experienced photographers most always agree that you need to think outside that little green box and venture into manual settings … Continue reading Why the Best Photographers Use Manual Settings
More Than Words: How Visual Content Improves Your Blog
Blog posts are one of the most popular and powerful ways to engage your audiences through online content. However it’s not enough to set up a blog, sit back and wait for your audience to flock to you. In order to grow a community of loyal readers, your blog needs more than just quality content. … Continue reading More Than Words: How Visual Content Improves Your Blog
5 Signs You Need to Change Your Profile Picture Now!
Whether you use social media to help promote your business or simply build your personal connections, it’s important to be sure your profile picture accurately represents the brand you’re trying to portray. Here are 5 sure signs that your current profile picture isn’t helping you to put your best face forward! It’s blurry, too small … Continue reading 5 Signs You Need to Change Your Profile Picture Now!
Beginner Photography Tips to Make Your Brand Stand Out!
All new business ventures, regardless of size or industry, grow from ideas and visual thinking. So essentially, a visual idea is the beginning of a startup company! It is imperative that you incorporate visual and photographic content when marketing a new business, especially in today’s growing world of technology. Having great photographs and images will … Continue reading Beginner Photography Tips to Make Your Brand Stand Out!
Appearance vs Experience: How social media has changed what we value
How often would you say you check your social media news feeds and see a picture of a friend on vacation, enjoying a fancy dinner, attending an expensive sporting event, meeting a celebrity or buying something big like a car or a house? I would venture to say this is likely an everyday occurrence. It’s … Continue reading Appearance vs Experience: How social media has changed what we value
Special Post: Re-Living The Wedding Of Our Dreams
It's not often that I delve too deep into my personal life on my blog, but as many of you may recall I've shared several key moments of my engagement and wedding that both took place in 2012. The profound impact these milestones have had on my life was simply too big not to share … Continue reading Special Post: Re-Living The Wedding Of Our Dreams
You Don’t Need the Best of Everything To Make the Best of Everything
Sometimes I don’t know what to count first. My blessings—or the little moments in life that make me stop and want to count my blessings. It was the second or third time I’ve used this particular cashier at a local shop. It’s the type of job that garners little respect or attention, no matter how … Continue reading You Don’t Need the Best of Everything To Make the Best of Everything