Tomorrow, December 18, I will turn 31 years old. Last year, as I entered this new decade of my life, I wrote about how I anticipated this new chapter to shift my entrepreneurial outlook and possibly my business model. Compared to 12 months ago, I would say things feel pretty similar. I was given some … Continue reading 31 Lessons from a 30-Something Entrepreneur
The following post comes to us from internet entrepreneur, Kevin Conner who is the founder of Broadbandsearch.net. In this blog, Kevin shares a wealth of experience related to starting and running an efficient business. How to Help Your Business Run More Efficiently Efficiency is the difference between a company that doesn’t make it past year … Continue reading How to Help Your Business Run More Efficiently (Contribution from Kevin Conner)
The following post comes to us from Grant Polachek, Director of Marketing at Squadhelp.com, the worlds #1 naming platform serving businesses of all sizes and industries, from small startups to some of the world's largest corporations. Get inspired by exploring these winning brand name ideas. Naming your business is a crucial piece of launching your … Continue reading How to Find the Perfect Name For Your Business (Guest Contribution from Squadhelp)
It’s a really important question – and one that business owners’ return to time and time again. Do I need PR or advertising to grow my business? The answer…it depends! As like most things in life, it’s situational and really depends upon your goal, budget and target audience. In this blog, I break down some … Continue reading Do I Need Advertising or Public Relations?
Throughout my career as a public relations consultant, sure I’ve taught my clients a lot. But what’s been most surprising is how much they’ve taught me in return! Working in a wide range of industries has afforded me the ability to track some powerful trends and spot inconsistencies that require us to rethink strategies. It … Continue reading 5 Things My Clients Have Taught Me About Public Relations
Clients will come and go. If you are a contractor or consultant, you know that it’s a way of life. Often this will be an obvious and amicable parting once a client no longer needs your services. However there will also be times when a client leaves you, possibly for another consultant or because they … Continue reading How to Win Back a Client
If you’re feeling overwhelmed by the thought of all the new strategies you think you need to implement into your business plan in 2018, I urge you to step back, take a breath and find a clear focus on what’s going to really make a difference in your business. You don’t have to do it … Continue reading 7 Public Relations Tactics You Need to Implement in 2018