How Public Relations Makes Advertising More Effective

When it comes to the relationship between Public Relations and advertising and how each impacts your business, they offer two contrasting, yet complementary opportunities. And when opportunity knocks - especially at two different doors - you are best to open both. As a business owner you know that nothing should function within its own silo. … Continue reading How Public Relations Makes Advertising More Effective

Taking Control of First Impressions (Guest Blog by Britany Wallace)

The following blog post is part of the Bennis Blogger Battle. Support Britany by "Liking" this post, leaving a comment and sharing it on your social media! The blog with the most hits, wins. ------------------------------------------------------------------------------------------------ First impressions are important, but another person’s view of us is ‘outside our control’. So what can we control? The … Continue reading Taking Control of First Impressions (Guest Blog by Britany Wallace)

What I wish My College Professors Would Have Taught Me: It’s okay to NOT like everyone you work with

There are some things that can and will never be taught in the classroom. Maybe it’s because those topics are seen as too radical or have been flagged as a lawsuit risk, but truly these are the missing pieces of wisdom that leave many college grads as an incomplete puzzle with still much to figure … Continue reading What I wish My College Professors Would Have Taught Me: It’s okay to NOT like everyone you work with