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Oh What a Year! Top 10 Blog Posts from 2014

2014-year

At the end of December, it’s become a new tradition on the BPR blog to pause, reflect upon and highlight some of the best moments from the year gone by. As we say “Goodmorning!” on this last Monday of 2014, it’s only appropriate to again feature a top ten list of the best blog posts we published in 2014.

What exactly determined what blog posts made the cut? A combination of things really, that – let’s be honest – just boiled down to my personal preference. But there is some method to this madness. I wanted to include the blog posts that you, the readers, deemed most popular based upon web hits. I also included some blog posts that captured an important memory or milestone from the year. In many instances, these overlapped, making the selection quite obvious!

If you’re a frequent reader, join me on this trip down memory lane. And if you’re stopping by for the first time, perfect! You get to experience a whole year’s worth of our best moments in one blog.

  1. The Easiest Way to Find Your Passion

In our busy lives, we often lose sight of our passion and forget to devote time to cultivating this into each and every day. This post looks at the single question you need to ask yourself to truly understand your passion – and it’s not “What do you want to be when you grow up.” As we look toward the New Year, we could all benefit from revisiting this particular post…and looking critically at whether our lives align with our passion.

  1. 4 Ways to Make More Money Without Raising Your Rates

I had a lot of fun writing this one and it’s a wonder the topic didn’t come to me sooner! As an entrepreneur, I have to stay flexible and resourceful when it comes to earning a living. These four tips show you that simply slapping a higher price tag on your products or services isn’t always the best answer. Think outside the box with these expert tips!

  1. The 11 Most Annoying Email Personalities

For this blog post, I of course came up with quite a few of these most annoying email personalities based upon my own personal experiences. But I also turned to friends and family who had some great input on ones I missed by sharing their own horrifically frustrating stories. It’s comforting to know I’m not alone, but unsettling to know how common these personalities are! Take a look and tell me how many you’ve personally encountered.

  1. Why We Need Rainy Days

This blog post was written on the tail end of an absolutely gorgeous and invigorating summer. We didn’t have too many rainy days to speak of, which helped me stumble upon the realization of just why we need the rain to keep us balanced on a personal and psychological level. Now in December, I would love for the summer warmth, but looking back on this post was a good reminder to appreciate the weather we have and use it to keep you balanced.

  1. When an Introvert Takes a Family Vacation

2014 was the year of our first family vacation with a toddler in tow. What a different experience! In addition to the wonderful memories, I also gained the realization that family vacations as especially challenging for introverts who rely on alone time to recharge. I was blown away by home many of my readers could relate to this scenario. Thank you for helping alleviate my guilt for liking my solo time!

  1. 7 Ways to Effectively Manage Busy People

I’m a busy person and I live with two other busy people (an entrepreneurial husband and a toddler). Not to mention the many clients I serve on a daily basis. Communicating with truly busy people can be quite the challenge, but I’ve developed quite a few techniques for breaking through the noise. Check them out!

  1. At the Intersection of Passion and Purpose

This blog falls into the category of “2014 milestones” as it describes my physical, mental and emotional journey taking on a crazy GORUCK challenge while raising funds for rare disease research. When you have a Special Ops Cadre leading your team for 6 hours of military training, you can expect to be sore and tired. What I didn’t expect was how fulfilling and life changing this experience would be…beyond that single day.

  1. Life Lesson: 5 Ways to be Your Own Advocate

In this blog post, I shared a personal backstory as to why this topic is so important to me – and my career path. While I am not an outgoing, demanding or selfish person by nature, I’ve learned that at certain moments I need to do a better job of speaking up and going after what I want. These 5 ways to be your own advocate will teach you how to do the same.

  1. 8 Time Saving Hacks I Use Everyday

I haven’t mastered the 4-Hour Work Week, nor am I sure I want to, but I am a huge proponent of saving time by being smart and efficient. Work smarter not harder, right? This blog takes a fresh look at what I am doing right now in my daily life to save time as an entrepreneur, mother and wife. I swear that these tactics have helped me to “make” more hours in my day!

  1. 5 Ways to Build Your Personal Brand

Personal branding is a hot topic that calls for an expertise all its own. I’ve had the pleasure of working with many different clients and helping them to improve and market their personal brand. As a sole proprietor, I am my business’s brand, so I have also implemented these techniques on a personal level. What I like most, is that they are ones you can start doing today. You don’t need a grand budget, entire PR team or celebrity status. Your personal brand really comes down to telling your story in a way that connects with your audience.

There you have it! A sweet and condensed version of the 52 weeks of the BPR blog from 2014 transformed into a Top Ten list for your skimming pleasure. I already have some great topics on my “brainstorming list” cued up for the New Year, not to mention the many new milestones that will inspire topics I can’t even predict. I invite you to continue along with me on this journey of a 20-something entrepreneur!

What blogs or pieces from your portfolio represent your year? Share some of your most memorable moments from 2014 by commenting below!

 
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Posted by on December 29, 2014 in Business & Success, Life

 

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Life As My Own Boss: A Six Month Review

Standing atop the milestone of my 6-month mark, where do I want to take Bennis Inc from here?

Standing atop the milestone of my 6-month mark, where do I want to take Bennis Inc from here?

Just yesterday I happened to look at the date and couldn’t believe how quickly the first month of this New Year has flown by. With a small pause in shock, I realized that January 15th has significance far beyond just the midpoint of the month. It has now been 6 months since I resigned from my position with the Governor’s administration and launched Bennis Public Relations Inc as my full-time career. This is a milestone I’ve been anxiously awaiting to achieve. I see reaching the 6 month mark in any new business as an exceptional opportunity to review its achievements—and struggles—and to redefine the goals I have moving forward.

On July 15th, 2011, my personal “Independence Day,” I had just 3 monthly clients (and a job as a bartender). I was scared, I was unsure, but I felt more alive than I had in years. I knew I had made the right decision when long hours and less than glamorous work conditions were no obstacle—I was doing what I was most passionate about and I was surviving!

The second half of July flew by as a blur. It still hadn’t yet registered that this was a permanent change. It felt more like a long hiatus from work. In August, less than 2 months after starting the Bennis Inc Blog, I was Fresh Pressed for the first time. I was considered “the best” of 362,344 bloggers, 502,365 new posts, 442,553 comments, & 118,245,712 words posted that day on WordPress.com. This was one of the first signs I received that I was doing something right. I had talents that I was tapping into and I was inspired to keep going.

September through December were months of major changes. I moved from my tiny apartment into a place with much more room to grow. I traveled to Charlotte, DC, New York, Seattle, Portland, Chicago and Texas. I learned how to work from the road and essentially mastered the 4-hour workweek from airports and Panera Bread’s all across the United States. And did I mention I went skydiving?

In December, I had increased my business to 7 clients (plus some side projects) and was busier than ever. I upgraded to a new website and invested in some programs and subscriptions to keep me abreast of new PR techniques. But as any entrepreneur will tell you, when it rains it pours. One client’s contract ended and one of my largest clients dropped off. I was left going into the holidays wondering whether I could make ends meet to buy my family (and Pinot!) Christmas presents.

As I normally do in times of adversity, I went into survival mode. I networked, promoted and tapped into all of my resources to find work. What it resulted in is the best proof I can give any business owner that even in your darkest moments, you have to keep going. The brightest light is often right around the corner. In 3 weeks, I’ve more than tripled the number of clients I had just 6 months prior and am receiving an average of 2-3 side projects each week. I’m also involved in 3 pro-bono projects that are as rewarding as they are additional ways to network. Slowly but surely, Bennis Inc is becoming its own brand. The business that was once my delicate infant has now learned to walk and talk.

So now, standing atop the milestone of my 6-month mark, where do I want to go from here? Do I want to become a PR mogul with international offices and hundreds of employees or do I simply want a career that supports me and allows me to do what I love while working from home? Each has its own risks and rewards. And to be perfectly honest with you, and myself, I don’t have an answer beyond simply wanting to keep Bennis Inc growing in whatever direction that may lead. However, I do know the one goal I aim to keep with me every step of this entrepreneurial journey is to continue to offer services of the highest quality and to create lifelong relationships along the way.

I made this drastic life change so that I could pursue a more fulfilling life using my talents to do what I’m passionate about. The strangest result of this change I didn’t realize until right now. Since July 15th, I have not once complained about my job or dreaded the tasks that lie ahead of me. But to get here takes more than just 6 months. It takes, as Frank Lloyd Wright would say, “…dedication, hard work, and an unremitting devotion to the things you want to see happen.”

 
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Posted by on January 16, 2012 in Business & Success

 

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