What Makes an SEO Company so Special for a Small Business (Contribution from Brittany Wolfe)

The following post comes to us from Brittany Wolfe, full-time blogger and professional writer. Brittany can be reached at brittanywolfenj@gmail.com.  SEO has become the new sensation to the marketing world. However, there must be several people who are out to find the answers as to what makes an SEO firm so unique that the small … Continue reading What Makes an SEO Company so Special for a Small Business (Contribution from Brittany Wolfe)

The Best UX and SEO Practices for Your Multimedia Content

When maintaining a company website, you don’t want to push out content blindly. Your marketing budget is not best spent on maintaining an online presence just for the sake of it. Rather, you want to strategically select your content to drive engagement and ultimately conversion. Remember, the goal of your website is to generate leads, … Continue reading The Best UX and SEO Practices for Your Multimedia Content

Common SEO Myths for Local Businesses (Guest Blog by Michael Hayes)

The following post comes to us from Michael Hayes, founder and CEO of Darby Hayes Consulting, a full service Internet Marketing agency based out of NYC. Common SEO Myths for Local Businesses SEO can be a tricky and sensitive subject, both for professional SEO practitioners and for local businesses. Due to the fact that there … Continue reading Common SEO Myths for Local Businesses (Guest Blog by Michael Hayes)

More Than Words: How Visual Content Improves Your Blog

Blog posts are one of the most popular and powerful ways to engage your audiences through online content. However it’s not enough to set up a blog, sit back and wait for your audience to flock to you. In order to grow a community of loyal readers, your blog needs more than just quality content. … Continue reading More Than Words: How Visual Content Improves Your Blog

How to Use Keywords to Drive Traffic to Your Website (Guest Blog by Ryan Stewart)

The following guest post comes to us from Ryan Stewart, a digital marketing expert and the owner of Webris, a Boston based digital marketing agency. Be sure to visit his author’s bio below to learn more and connect. ———————————————————————————————— How to Use Keywords to Drive Traffic to Your Website As much as I hate marketing buzzwords, one … Continue reading How to Use Keywords to Drive Traffic to Your Website (Guest Blog by Ryan Stewart)

How Blogging Has Built My Business

When I first began blogging in June of 2011, it was an experiment. Publishing my first post didn’t feel much different than writing in a Word doc. I had zero subscribers and only a measly three or four people randomly stumbled on my blog each day. I wanted to learn how to be an effective … Continue reading How Blogging Has Built My Business

The Top 5 Free SEO Tools (Guest Blog by Marcela De Vivo)

The Bennis Inc Blog is excited to host another guest author this week! Marcela De Vivo shares her insight on Search Engine Optimization and something we're most interested in--the top FREE resources for SEO! Be sure to share your thoughts and comments on this post to keep this important conversation going. To learn more about … Continue reading The Top 5 Free SEO Tools (Guest Blog by Marcela De Vivo)