The Decision that (Almost) Destroyed My Business Model – And What I Learned in the Process

As I’ve grown Bennis Public Relations from the ground up over the last 12 years, it’s come with an incredible amount of growth and wisdom that is realized far beyond my bottom line. Simply put, being a business owner is hard. Being a young, female business owner who started at age 23 added even more challenges. And if that … Continue reading The Decision that (Almost) Destroyed My Business Model – And What I Learned in the Process

Tips for Effectively Marketing Your New Business

Starting a new business is as exciting as it is challenging and overwhelming. In the beginning, the focus is often on making sales and growth. Simply put, it is about ensuring the survival and prosperity of your business. So, how do savvy new business owners increase sales and gain traction? Through smart and efficient business … Continue reading Tips for Effectively Marketing Your New Business

The Best Gifts of Entrepreneurship

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! With Christmas right around the … Continue reading The Best Gifts of Entrepreneurship

Destination Addiction: Always Striving, Never Arriving

Destination Addiction is a real threat to our society. No, it's not the constant wanderlust of the seasoned traveler, though that is one form it may take. In actuality, the definition is far broader and far more relatable than you might imagine. Destination Addiction is the belief that happiness can be found only in a … Continue reading Destination Addiction: Always Striving, Never Arriving

Digital Marketing Strategies That Help Build a Stronger Online Presence

With the advent of digitalization and technology, everyone stays online. The internet is a massive part of anyone's life. They use it for education, health, or even doing chores. In fact, in the research conducted by Data Reportal in 2022, 63% of the world's total population, or more than 5 billion people, have an internet … Continue reading Digital Marketing Strategies That Help Build a Stronger Online Presence

7 Things I Will Never Have as a Business Owner

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! While there are many advantages … Continue reading 7 Things I Will Never Have as a Business Owner

How to Stay Focused When Conflict and Negativity Seep Into the Workplace

Meeting the daily demands of your career is challenging enough, let alone adding on conflict and negativity which creates a whole other hurdle to cross. This could be a conflict in a professional relationship or a personal one; both are equally distracting and painful to navigate. If you're like me, I don't like conflict. I … Continue reading How to Stay Focused When Conflict and Negativity Seep Into the Workplace

10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)

The following post comes to us from Grant Polachek of Squadhelp.com, the world's leading crowdsource naming platform. Keep reading to benefit from his expertise in helping clients start thriving beauty businesses. When most people think of beauty brands, they instantly think of gorgeous models with perfect faces styled with flawless makeup on Instagram. But beyond the … Continue reading 10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)

How to Be Respectful of Other People’s Time

Time. It's the one commodity of which we cannot make more. There are some creative ways we can maximize the use of our time, protect it, and even outsource tasks on our to-do list to conserve our time for where we really want to spend it, but the fact of the matter remains. We cannot … Continue reading How to Be Respectful of Other People’s Time

The Modern Guide to Planning a Business Grand Opening Event

Spring is the season for new beginnings, and it certainly feels that way in the local, small business community. It’s a beautiful thing to see so many new businesses opening their door for a fresh start and with great hope for what this opportunity can blossom into! In my work as a public relations consultant … Continue reading The Modern Guide to Planning a Business Grand Opening Event