In today's digital age, it's essential for businesses to have a robust social media presence. With over 3.6 billion people using social media globally, it's no surprise that companies are leveraging these platforms to reach out to their target audience and grow their client base. However, with so much competition out there, it can be … Continue reading 4 Tried-and-Tested Tips to Boost Your Business’s Client Base
The Pitfalls of Social Media Marketing: How to Steer Clear of Common Mistakes
Social media marketing has become an essential part of any successful digital marketing strategy. It's an effective way to promote your brand, engage with your audience, and drive traffic to your website. Not understanding your audience One common mistake that businesses make in social media marketing is not understanding their audience. It's essential to know … Continue reading The Pitfalls of Social Media Marketing: How to Steer Clear of Common Mistakes
How to Start Your Business’s Public Relations Strategy from Scratch
If you've been running a business for any length of time, it's likely you've invested in marketing strategies. And based on your business's size, budget, and goals, you may have also incorporated some paid media or advertising into your overall growth plan. But what about Public Relations? So often this is the missing piece that's … Continue reading How to Start Your Business’s Public Relations Strategy from Scratch
Tips for Effectively Marketing Your New Business
Starting a new business is as exciting as it is challenging and overwhelming. In the beginning, the focus is often on making sales and growth. Simply put, it is about ensuring the survival and prosperity of your business. So, how do savvy new business owners increase sales and gain traction? Through smart and efficient business … Continue reading Tips for Effectively Marketing Your New Business
Is Tiktok Selling Something You Should Consider for Your e-commerce Business?
TikTok is a social media app where you can make and post short videos. These videos can be of anything but are usually of people lip-syncing to songs or doing stunts. The app has been around for a few years, and it has since skyrocketed to extreme popularity. This is in part because celebrities have … Continue reading Is Tiktok Selling Something You Should Consider for Your e-commerce Business?
10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)
The following post comes to us from Grant Polachek of Squadhelp.com, the world's leading crowdsource naming platform. Keep reading to benefit from his expertise in helping clients start thriving beauty businesses. When most people think of beauty brands, they instantly think of gorgeous models with perfect faces styled with flawless makeup on Instagram. But beyond the … Continue reading 10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)