My Time Management Secrets for Balancing 25+ Client Accounts at Once

It might sound crazy - oh and believe me, some days,  it is - but I average 25+ active client accounts on any given month. If you throw in the various one-time projects and things that go beyond client retainers, then that number can grow to be much higher. Now for the kicker. I also … Continue reading My Time Management Secrets for Balancing 25+ Client Accounts at Once

Tips for Writing Better, Faster Blog Posts

Blogging is more than just a popular pastime, it’s becoming an increasingly important part of brand building and business development. Whether you’ve committed to a daily, weekly or monthly blog, regularly fueling its appetite with quality content can feel like a looming task on your to-do list. So often we don’t stay consistent with publishing […]

3 Qualities of a Great Photograph

Photography, just like any other form of art, is subjective. Individually, we each have our own preferences which can be seen in the type of photographs we take as well as the art we choose to hang on the walls in our homes. So how can you select an image to represent your business or … Continue reading 3 Qualities of a Great Photograph

4 Tips for Becoming a Better Writer

This week’s blog is written by the newest member of Bennis Inc, Danielle Gouger. Click here to learn more about Danielle’s passion and expertise related to PR, photography and writing! 4 Tips for Becoming a Better Writer As the daughter of a talented writer, I believe I may have gotten the creative writing gene from … Continue reading 4 Tips for Becoming a Better Writer

Why a Basic Knowledge of Photography Will Improve Your Public Relations

Photography is a powerful tool that can help you convey a message or establish a brand. Specifically in the Public Relations industry, one great image can be the difference between having your press release picked up or not. Although photography won’t make up for poorly crafted content, visuals can go a long way toward making … Continue reading Why a Basic Knowledge of Photography Will Improve Your Public Relations

How to Use Natural Lighting When Taking Photographs

Last week on the Bennis Inc blog, we wrote about why the best photographers use the manual settings on their camera. Among the benefits, was that you gain a lot more control over lighting and are better able to harness the power of natural lighting. To keep our “photography theme” going, we’re now focusing this … Continue reading How to Use Natural Lighting When Taking Photographs

Why the Best Photographers Use Manual Settings

Anyone can purchase a DSLR camera and photograph a basic picture using the auto button (or “the little green box” as some photographers call it). This doesn’t, however, ensure you’ll capture the best possible picture. Experienced photographers most always agree that you need to think outside that little green box and venture into manual settings … Continue reading Why the Best Photographers Use Manual Settings