The Value of Diversifying Your Customers and Clients

No matter the industry, it is always beneficial to diversify your portfolio of customers and clients. Simply put, it prevents you from placing all your eggs in one basket. It also helps to keep your day to day work interesting, not monotonous. Here are six types of clients of which every business should have at least …

Blogging For Broke: The Value of Blogging Outside of Income

I first began the Bennis Inc blog in July of 2011 and since then I’m proud (and amazed) to say it has earned over 37,000 hits, 1,000 comments, 614 loyal subscribers and many, many more readers and supporters. Thank you! Even if this is your first time stopping by, you’re contributing to something that has …

Helping Your Small Business Cast a Big Shadow: My top free resources for new businesses

I’m always thrilled to stumble upon a web site, phone app or piece of technology that is designed to help a small business give the image of a large corporation. Small businesses don’t have the disposable income or office structure to support the expense of big machines like faxes and scanners, to purchase multiple business …

Taking Control of First Impressions (Guest Blog by Britany Wallace)

The following blog post is part of the Bennis Blogger Battle. Support Britany by "Liking" this post, leaving a comment and sharing it on your social media! The blog with the most hits, wins. ------------------------------------------------------------------------------------------------ First impressions are important, but another person’s view of us is ‘outside our control’. So what can we control? The …