How to Use Pinterest to Grow Your Brand

Pinterest is a stand-alone Visual Social Network centered on sharing images that link to content. Depending upon your business and industry, Pinterest can be a powerful tool for marketing your products or services and growing your brand. Even individual people can grow their personal brand through the type of content they share or “pin” to … Continue reading How to Use Pinterest to Grow Your Brand

The Power of the Written Word: Why Marketers Say Written Content Still Trumps Visuals

The saying goes that a picture is worth a thousand words, but it when comes to marketing and branding, experts say that written content is still king. A recent survey from Social Media Examiner shares some interesting (and unexpected) insights into how marketers value social media and content. What really caught my attention was that … Continue reading The Power of the Written Word: Why Marketers Say Written Content Still Trumps Visuals