Five Effective Ways to Boost Your Website’s Domain Authority

Domain authority shows the standing of your website in the digital realm. Websites that have a higher domain authority rank high on the search engine. This position on SERPs increases organic traffic and conversion rates. Moz first brought this metric into existence. However, other software organizations followed suit by developing similar systems to rank websites …

Finding Yourself with More Time on Your Hands? Use it to Grow Your Brand.

Times are, well…weird. I say that because for some individuals, you are busier than ever trying to keep your head above water with new and changing needs as the result of COVID-19. And for others, things have slowed or come to a halt with your business and now you’re left with excess time and worry …

Why Does Every Entrepreneur Need an Optimized Website (Guest Contribution from Keith Coppersmith)

Many entrepreneurs that are new to digital marketing operate with limited budgets. To save up, some will probably choose not to invest in website design and optimization right from the start. However, they’re forgetting that 93% of online experiences begin with search engines. Having a solid website and optimizing it properly is key to your online visibility …

My Time Management Secrets for Balancing 25+ Client Accounts at Once

It might sound crazy - oh and believe me, some days,  it is - but I average 25+ active client accounts on any given month. If you throw in the various one-time projects and things that go beyond client retainers, then that number can grow to be much higher. Now for the kicker. I also …

Key Benefits of Hiring a Professional SEO Company to Handle Your Digital Marketing

Outsourcing can be scary. I’ve heard some horror stories of business owners who have outsourced very important tasks to the wrong types of companies. In contrast, I’ve also seen, how certain tasks can be outsourced with extraordinary results that simply could not be replicated in-house for anywhere near the same cost. My advice is to …

Moving Your Business to the Ecommerce World (Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. The number of online stores running today is calculated in tens of millions, and counting, which only goes to show just how popular this particular industry has become over time. However, some companies and entrepreneurs alike are …

What Makes an SEO Company so Special for a Small Business (Contribution from Brittany Wolfe)

The following post comes to us from Brittany Wolfe, full-time blogger and professional writer. Brittany can be reached at brittanywolfenj@gmail.com.  SEO has become the new sensation to the marketing world. However, there must be several people who are out to find the answers as to what makes an SEO firm so unique that the small …

3 Tips for Improving the Speed of Your Website (Contribution from Nick Galov)

The following post comes to us from Nick Galov, Community Manager at Hosting Tribunal. In this article Nick shares insight and expertise to help businesses improve the speed of their websites.  Everybody knows you need strong content to have a successful website. However, content is not everything. You also need good website performance or else nobody …

5 Reasons Why Your Content is Turning Away Readers

Have you experienced this scenario? You write an article on a topic that should be exiting and relevant to your readers, but it doesn’t get the interactions you thought it would. The number of views are disappointing, there are little to no shares on social media and not a single person felt compelled enough to …

7 Ways to Use a Press Release Beyond Pitching to Media

When a business has an exciting announcement, one of the most popular reactions is to issue a press release. Sometimes the news is indeed press worthy and you will earn a feature story, but more commonly it’s something that will never get picked up by the media. So now you have invested your time and …