Managing Anxiety as an Entrepreneur and Business Owner

I'm an anxious person by nature. This began at a really young age for me. I was quite literally scared of the wind. At no older than six or seven years old, I remember agonizing every morning over the weather forecast where I would wait for the meteorologist to share the predicted miles per hour … Continue reading Managing Anxiety as an Entrepreneur and Business Owner

Tips for Consistent Blog Writing – How I never missed publishing a post in 10 years

For more than a decade, The Comm Entrepreneur blog has published a new post every Monday morning without disruption or delay. No vacation, holiday, maternity leave, or anything else has prevented me from sharing new and insightful ideas on my blog and promoting the content across my social media networks. I'm not a slave to … Continue reading Tips for Consistent Blog Writing – How I never missed publishing a post in 10 years

How to Properly Market Your Brand on Instagram (Guest Contribution from Jennifer Hahn Masterson)

The following post comes to us from Jennifer Hahn Masterson, an experienced content strategist with a focus on business communication. Learn from Jennifer's best advice on how to properly market your brand on Instagram. Thanks to the modern era that we’re living in, and the technology that’s evolving day by day, we have an opportunity … Continue reading How to Properly Market Your Brand on Instagram (Guest Contribution from Jennifer Hahn Masterson)

The Professional Way to Deliver Hard News

The hard truth is that at some point in your professional career you will need to deliver news that is negative, critical, or disappointing to someone else. We are humans, after all. This means we're going to make mistakes and continually adjust from the steep learning curve that is life. Being perfect in an effort … Continue reading The Professional Way to Deliver Hard News

Appealing to Culture: How to Effectively Reach Small and Diverse Markets

Over the last decade spent at the helm of Bennis Public Relations, I've had the distinct pleasure of working with a vast and varied network of vendors, businesses, organizations, and fellow consultants whose goal is to reach unique markets with highly customized messaging. It's been rewarding to team up with these individuals to craft the … Continue reading Appealing to Culture: How to Effectively Reach Small and Diverse Markets

How Some of the Worst Jobs Have Made My Career Better

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! For anyone who has worked … Continue reading How Some of the Worst Jobs Have Made My Career Better

5 Important Benefits of Outsourcing Content Creation and Marketing (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. Background vector created by rawpixel.com - http://www.freepik.com Modern businesses need to have an online presence in order to thrive and grow, and that means publishing amazing … Continue reading 5 Important Benefits of Outsourcing Content Creation and Marketing (Guest Contribution from Keith Coppersmith)

What My Family Thinks I Do for a Living – Part II

If you've been following along, you may have caught my most recent blog where I asked my husband to answer a series of questions to help describe to the world what he thinks I do for a living. The public relations field can be a bit abstract, particularly as technology and now virtual communications have … Continue reading What My Family Thinks I Do for a Living – Part II

What My Family Thinks I Do for a Living – Part I

I met my now-husband in May 2011 just before I took my entrepreneurial leap the following July. For almost 10 years, he has been with me as my business has evolved, he’s shared in my successes, and has provided a sounding board for advice. I’ve written other blogs on how we function together as dual … Continue reading What My Family Thinks I Do for a Living – Part I

How to Align Growth Design with Your Marketing Strategy

Do you know what type of companies achieve the biggest success in the tech market? Companies that are good at two things: providing the best solutions for customers’ needs and growing fast. Have you already created an outstanding, innovative product? That’s great. Now you should take the next step and align growth design with your … Continue reading How to Align Growth Design with Your Marketing Strategy