Struggling to Define Your Brand? Read This!

A brand is such a powerful and pervasive concept. What doesn't have a brand anymore? It's synonymous with identity. Even my elementary age children are well aware of brands and know how to spot them on commerials and packaging in every facet of life. So for businesses, and even individuals who are their business, having … Continue reading Struggling to Define Your Brand? Read This!

Applying Minimalism to Entrepreneurship

Before I even fully understood the concept of minimalism, I suppose you could say I was a minimalist at heart. Too much "stuff" - in any area of my life - overwhelmed me and caused stress. I never had issues with editing down my clothes, shoes, knick-knacks, and other belongings. In fact, I still find … Continue reading Applying Minimalism to Entrepreneurship

SEO Savvy: Crafting Content Strategies to Boost Your Small Business’ Visibility

An active online presence is becoming more of a nonnegotiable for small businesses today as audiences are spending more of their time online. In other words, your company's success hinges on how easy it is for people to find you on the internet. One of the best ways to draw your audience towards your eCommerce … Continue reading SEO Savvy: Crafting Content Strategies to Boost Your Small Business’ Visibility

Enhancing Productivity and Time Optimization: Valuable Advice and Methods (Guest Contribution from Yoroflow)

By Yoroflow, a global SaaS provider focusing on the top community with Workflow Automation, Process Automation, HR Management Software, CRM, and more. Nowadays, where time is of the essence, mastering the art of productivity and time optimization is crucial for personal and professional success. In this article, we will explore valuable advice and methods to … Continue reading Enhancing Productivity and Time Optimization: Valuable Advice and Methods (Guest Contribution from Yoroflow)

How to Get People to Respond to Your Emails

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! “Circling back…” “Just checking in … Continue reading How to Get People to Respond to Your Emails

Exploring the Benefits and Drawbacks of Threads: Is it the Right Fit for SMEs?

On July 1, Elon Musk tweeted that non-verified users will only be able to read 600 tweets per day. As a result, limiting the majority of Twitter users. Not long after, on July 5, Threads, a social media app linked to Instagram, was launched. Since Meta’s release of the Instagram Threads, it has been rivaling … Continue reading Exploring the Benefits and Drawbacks of Threads: Is it the Right Fit for SMEs?

Digital Marketing: The Competitive Edge for Startups in Today’s Market

Digital marketing can give any start-up business a competitive edge in a highly fast-paced and aggressive landscape. It can effectively overcome challenges and establish a foothold in any market. In this article, there are a couple of ways to leverage digital marketing to get the edge needed to ensure a startup business’s success. How To … Continue reading Digital Marketing: The Competitive Edge for Startups in Today’s Market

How to Achieve a Balanced and Productive Summer Work Schedule

I write a lot about productivity, time management, and why your workflow should change with the seasons. It's a topic I'm passionate about and an area I'm continually trying to improve in my own life. This summer Bennis Public Relations will celebrate its 12th anniversary! During that time, I've learned quite a few things about … Continue reading How to Achieve a Balanced and Productive Summer Work Schedule

Boost Your Launch Success: The 10 Must-Dos Before Starting a Business

10 Things Every Startup Business Must Do Establishing a startup business is an exhilarating journey for entrepreneurs since it heralds endless possibilities and promises of a better future. However, the path of starting a business is not an easy one. It is riddled with challenges, legal hoops, and certain processes. On the bright side, to … Continue reading Boost Your Launch Success: The 10 Must-Dos Before Starting a Business

How to Be Respectful of Other People’s Time

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! Time. It's the one commodity … Continue reading How to Be Respectful of Other People’s Time