5 Content Marketing Tips for Startup Businesses

In today's society, it is important for businesses to have a strong online presence. This is especially true for startups, as they are trying to make a name for themselves in a competitive market. There are many ways to build a strong online presence, but one of the most effective is through content marketing. Content … Continue reading 5 Content Marketing Tips for Startup Businesses

A Chameleon Consultant – Learning How to Be Who Your Customers Need

A “chameleon” consultant?  Yes! There are some great qualities we can observe and learn from these transformative creatures as it relates to growing effective leadership and influence in our own professions. But before we dive into all that, a quick science lesson. Chameleons change colors by rearranging a lattice of nanocrystals in one of the … Continue reading A Chameleon Consultant – Learning How to Be Who Your Customers Need

Digital Marketing Strategies That Help Build a Stronger Online Presence

With the advent of digitalization and technology, everyone stays online. The internet is a massive part of anyone's life. They use it for education, health, or even doing chores. In fact, in the research conducted by Data Reportal in 2022, 63% of the world's total population, or more than 5 billion people, have an internet … Continue reading Digital Marketing Strategies That Help Build a Stronger Online Presence

Entrepreneurship from a Child’s Eyes

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! For as long as my … Continue reading Entrepreneurship from a Child’s Eyes

Mobile App Innovations Your Business Needs to Try

Mobile application development is a serious business and building a mobile application for your commerce is a complex and important decision. Today, users have ever-changing needs and demands on mobile app features. And if you don't provide these features, users will likely lose interest and not use your app. According to a study of the … Continue reading Mobile App Innovations Your Business Needs to Try

Is Tiktok Selling Something You Should Consider for Your e-commerce Business?

TikTok is a social media app where you can make and post short videos. These videos can be of anything but are usually of people lip-syncing to songs or doing stunts. The app has been around for a few years, and it has since skyrocketed to extreme popularity. This is in part because celebrities have … Continue reading Is Tiktok Selling Something You Should Consider for Your e-commerce Business?

How Your Business Could Benefit from Outsourcing (Guest Contribution from Jennifer Hahn Masterson)

The following post comes to us from Jennifer Hahn Masterson, an experienced content strategist with a focus on business communication. Learn from Jennifer how to effectively use outsourcing to grow your business. One of the best ways to help your business progress throughout the stages of growth is outsourcing. The truth is that many of … Continue reading How Your Business Could Benefit from Outsourcing (Guest Contribution from Jennifer Hahn Masterson)

7 Things I Will Never Have as a Business Owner

The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit and wisdom that’s been shared. Enjoy this month’s treasure – and if it inspires you – be sure to share it with family and friends! While there are many advantages … Continue reading 7 Things I Will Never Have as a Business Owner

10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)

The following post comes to us from Grant Polachek of Squadhelp.com, the world's leading crowdsource naming platform. Keep reading to benefit from his expertise in helping clients start thriving beauty businesses. When most people think of beauty brands, they instantly think of gorgeous models with perfect faces styled with flawless makeup on Instagram. But beyond the … Continue reading 10 Tips for Starting a Beauty Business (Guest Contribution from Grant Polachek)

Balancing Work and Summer Schedules

If you’re a working parent of school-age children, summer can really throw a curveball into family schedules. Your work schedule and professional responsibilities haven’t changed, for the most part, but now you have kids’ schedules (or lack thereof) to merge into an already busy calendar. How does it all work? Can it work? We’ve now … Continue reading Balancing Work and Summer Schedules