Virtual Communication Strategies to Overcome Various COVID Business Challenges

A few weeks ago, I surveyed a group of Central Pennsylvania business owners and professionals, representing a wide variety of industries and business models, as to what their biggest COVID-related businesses challenges are right now. I did this to help prepare for a virtual presentation I was creating for my business networking group that I've … Continue reading Virtual Communication Strategies to Overcome Various COVID Business Challenges

PA Home & Garden Design Expo Establishes New Brand, Grows Attendance in 2020

Description The PA Home and Garden Design Expo is the Home Builders Association of Metropolitan Harrisburg’s annual four-day event that takes place in late February/early March at the Farm Show Complex in Harrisburg. As the largest home and garden show in Central Pennsylvania, this is a well-established and long-standing event that makes up a significant … Continue reading PA Home & Garden Design Expo Establishes New Brand, Grows Attendance in 2020

5 Strategies to Mitigate Business Risks due to the Coronavirus (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. This year has started on all the wrong feet possible, to put it mildly, and businesses everywhere are starting to doubt the value of having 2020 … Continue reading 5 Strategies to Mitigate Business Risks due to the Coronavirus (Guest Contribution from Keith Coppersmith)

Shifting to a Virtual Sales Process

One of the most common themes right now among client needs is mapping out a strategy for how businesses can effectively shift to a virtual sales process. Depending upon the industry, this is not always an easy adjustment. Challenges range from a lack of connection and synergy with your clients, to situations where services must … Continue reading Shifting to a Virtual Sales Process

A Pivotal Day for Female Entrepreneurs

If there is one day I will always remember, it’s May 11, 2013. On this day, the day right before Mother’s Day that year, my son Holden entered the world and filled my life with so much love as well as so many unknowns. I was less than two years into running my own Public … Continue reading A Pivotal Day for Female Entrepreneurs

How Smart Businesses Are Responding to COVID-19

Current circumstances are “novel,” “unprecedented,” even “unchartered water.” These are the most popular catch phrases for every news article, video clip, blog post, and social media update coming across our news feeds. Trying to take in the constant stream of new information on COVID-19 feels like drinking out of a fire hose. Picture it. You’ll … Continue reading How Smart Businesses Are Responding to COVID-19

How to Transition Your Team to Working Remotely (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. Remote work is far from a new concept, especially in the era of digital nomads and digitally-dominant companies that work with people from all over the … Continue reading How to Transition Your Team to Working Remotely (Guest Contribution from Keith Coppersmith)

7 Signs Your Business is Running You

Maybe you align with the job description of “I run a business.” You don’t have to be an entrepreneur or even a business owner to make this statement. You simply need to be in a place of authority within your business or organization where, for the most part, you are calling the shots. However, the … Continue reading 7 Signs Your Business is Running You

6 Different Leadership Styles and How to Use Each One (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Being simply a "boss" is relatively straight forward. You sign paychecks, hire people, let them go, invest, take part in various operations to run your business, then go home and do it all again the next … Continue reading 6 Different Leadership Styles and How to Use Each One (Guest Contribution from Keith Coppersmith)