Life’s Meaning vs. Purpose: Giving Away Your Gift

Have you ever struggled with the question of whether what you're doing in life matters? Is how you're spending your hours moving you forward or making a difference? Have you ever felt the weight of worry or discontentment on your shoulders as you compare your accomplishments against others you see on social media or in … Continue reading Life’s Meaning vs. Purpose: Giving Away Your Gift

The Secret to Great Email Subject Lines

I have written quite a few marketing emails for clients and one of the most critical questions I must consider is what type of subject line will yield the highest engagement (i.e. open rate). There are many schools of thought here. In all my research, I've found exhaustive breakdowns, trends, data, and recommendations from various … Continue reading The Secret to Great Email Subject Lines

8 Online Marketing Tips of Expert Marketers

We are continually witnessing the exponentially growing possibilities internet is offering to marketers. Therefore, it wouldn’t be wrong to state that online marketing has earned the rightfully deserved spotlight. With all the endless online pathways that business owners are now opting for, organizations have skyrocketed their revenues to extended limits. Leveraging on the latest online … Continue reading 8 Online Marketing Tips of Expert Marketers

Best Healthy Habits To Practice At Home

A nutritious diet and plenty of exercise can undoubtedly promote good health, but what about the daily habits you practice at home? From your everyday routine to getting the proper sleep, there are several things you can do to promote and enjoy a healthy lifestyle. It's said that good habits begin at home, and this … Continue reading Best Healthy Habits To Practice At Home

How to Grow Business Partnerships

Growing business partnerships can be one of the fastest and most effective ways to grow your business, expand your network, and establish a good reputation. When I first started Bennis Public Relations back in 2011, I realized early on that though I was a sole-proprietor, I couldn't do this alone. I didn't desire to have … Continue reading How to Grow Business Partnerships

Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)

The following post comes to us from Keith Coppersmith, an experienced business consultant who serves small businesses and startups. Learn more about Keith in his bio following this article. The average global cost of a data breach in the last five years has increased to$3.92 million, and the numbers keep climbing. It is important to … Continue reading Importance of Employee Education for Cybersecurity (Guest Contribution from Keith Coppersmith)

For Better Time Management…Eat A Frog?

Here’s a piece of advice that will surely grab your attention, “Eat a live frog first thing in the morning and nothing worse will happen to you the rest of the day.” Mark Twain is credited for this witty and wacky quote, but I can’t imagine he was advising us to actually go out and … Continue reading For Better Time Management…Eat A Frog?

Never Lose Sight of Your Childhood Dream

Every time a beautiful home catches my eye or I’m inspired by a furniture store’s interior design, I’m reminded that there was a time in my life when I was quite certain that I would grow up to become a creator similar works of art. Yes, my childhood dream was to become an architect and … Continue reading Never Lose Sight of Your Childhood Dream

Making Christmas A Celebration Not An Obligation: The essentials for reducing holiday stress

If the advertisements, TV special and store decorations aren’t enough of an indication – the holidays are here! And so begins the preparation and the stress that often accompanies this time of year. I have never begun decorating before Thanksgiving and only once did I give in to Black Friday shopping (and believe me that … Continue reading Making Christmas A Celebration Not An Obligation: The essentials for reducing holiday stress